Designing online affairs-Internet product design practices
Pricing: ¥38.00
Member price: ¥28.50 (off)Press: Tsinghua University Press
ISBN: 9787302217992
Mounting time:
Published on: February 1, January 2010
Start: 16
Page number: 1
Version: 1-1
Sample free trial: http://www.china-pub.com/193212
[Content Overview]
This book describes the eight-year development history of web design by top Internet product designers in China. It is the first original publication in the Internet product design field in China. This book combines the author's years of practical experience to take the lead in summarizing a clear and rigorous knowledge structure in the industry.
Chapter 2 introduces Internet products; Chapter 1st analyzes the design concept of "less is more"; Chapter 2nd describes the design of "user-centered; chapter 5 breaks down the design concepts for different purposes of "architecture" and "interaction"; Chapter 4th demonstrates the agile iteration of Internet product design team collaboration methods; Chapter 5th emphasizes the importance of Client technology implementation; chapter 1 describes the essence of Seo and puts forward correct execution ideas. Chapter 2 lists typical product design cases and solutions. Chapter 4 summarizes the path of sustainable development from the perspective of professional designers; chapter 2 describes the UCD idea with experiences in life.
To facilitate reading, this book also provides quotations and tag indexes in addition to directory indexes.
This book is suitable for Internet technology designers and all Internet design practitioners.
Directory
Chapter 1 Internet product 1
1.1 starting from Web Design 2
1.2 and the user experience over the past two years 6
1.3 design Xingguo 8
1.4 Design Based on traditional industries 10
1.5 design technical content 12
1.6 self-designed and self-designed 14
1.7 for Internet design operations, refer to V1 16
1.8 for Internet design operations, refer to V2 20
1.9 differences between software and website products 21
1.10 differences between software and website design 23
1.11 design or product 27
1.12 thought of by architectural design 29
Chapter 1 is more than 33
2.1 webpage does not need to be beautiful 34
2.2 simple is power 41
2.3 The beauty of Information 42
2.4 subtraction of content presentation 43
2.5 user experience is rejected. 45
Chapter 4 user-centric 47
3.1 differences in mental models 48
3.2 What do users like? 49
3.3 time algorithm 52
3.4 living page 53
3.5 comparison suggestion 54
3.6 horizontal and vertical 55
3.7 Sanda not slide 56
Chapter 5 architecture ideology and interaction awareness 59
4.1 ensure that you can access 60 before it is available
4.2 leave a retreat for the website interface 62
4.3 website architecture 65
4.4 make websites easy to find 67
4.5 simple and semantic page address 69
4.6 improved line of sight trajectory design 74
4.7 relationship between structure and interaction 76
4.8 website navigation Organization Method 78
4.9 Information Architecture behind the website 79
4.10 relationship and presentation of tags 82
4.11 tag creation and organization 84
4.12 content, tags, and categories 86
4.13 using tags is a matter of time. 88
4.14 users do not need fast food 89
Chapter 3 design team and communication 93
Process
5.1 Yahoo! Project workflow 94
5.2 integrate user experience into process 97
5.3 introduction of information architecture process 98
5.4 turn experience theory into reality 99
5.5 Internet design waterfall recurrence 102
5.6 agile Internet design iteration 103
Role
5.7 simulate efficient team 107
5.8 in-depth collaboration: 110
5.9 do your own thing 111
5.10 planning and implementation 115
5.11 responsibility of Product Manager 116
5.12 communicate and promote 119
5.13 misunderstandings about user experience 120
5.14 misunderstanding of design and technology 122
Output
5.15 design the Page Structure prototype 124
5.16 concept of product prototype document 126
5.17 use documents to promote products 128
5.18 document system 131
5.19 comparison of two types of line charts 132
5.20 product specifications 133
5.21 The more deliverables, the better. 136
Chapter 2 Client technology 6th
6.1 refactoring concept analysis 140
6.2 correctly understand HTML and body 141
6.3 3D angle design page layout 143
6.4 English, Chinese, and digital hybrid effect 145
6.5 CSS style Writing Style 147
6.6 let's talk about the CSS style sheet Writing Style 149
6.7 accelerated Image Display 153
6.8 photo pre-loading transition 156
6.9 photo shadow effect 158
6.10 rational choice of interactive technologies 159
6.11 potential problems of flash on the Web Client 162
Chapter 2 search engine friendliness 7th
7.1 about Seo 166
7.2 relationship between Seo and UCD 168
7.3 Seo awareness and Seo technology 171
7.4 Seo and UCD related Q & A 172
7.5 semantic improvement of page quality 173
7.6 strengthen website content quality 175
7.7 PR gap between Chinese and English websites: 176
Chapter 2 cases and solutions 8th
8.1 Yahoo! Qimo revision tracking 180
8.2 discuss Live Messenger group 182
8.3 Baidu and sogou map 183
8.4 revision of youzhi Douban 184
8.5 image protection solution of Flickr 185
8.6 Optimization of bookmarks 186
8.7 page turning with time 188
8.8 password strength detection mechanism 190
8.9 Yahoo! Design in South Korea 193
8.10 improvement comments submission form 196
8.11 simplify page turning to improve availability by 198
8.12 How do recruitment websites do 200
Chapter 2 knowledge accumulation and career 9th
9.1 how to understand concepts 204
9.2 writing attitude 205
9.3 we all need personal websites 206
9.4 differences between websites and blogs 209
9.5 Blog content organization policy 211
9.6 original and reprinted 214
9.7 originality from pursuit of 214
9.8 recommended Internet product design: 216
9.9 introduction by Internet product designers 218
9.10 Internet product designers career 220
9.11 three years, personal blogs for effective communication 224
9.12 three years Note: personal websites have accumulated 226
9.13 Of companies have traditional 229
9.14 working experience within the system 231
9.15 web designer's way out 233
Chapter 1 experiences in life 10th
10.1 chat user experience 236
10.2 Analysis of Four initial communication scenarios 239
10.3 query password and transaction password 240
10.4 China Merchants Bank's credit policy 242
10.5 iPod nano second generation color strategy 243
10.6 understand user requirements from light and thin 244
10.7 click wheel and its predecessor 246
10.8 selecting the mouse is really difficult 247
10.9 elevator floor button sorting 248
10.10 floor horizontal layout is 250 better than vertical layout
10.11 Japanese hotel elevator panel 254
10.12 Dangerous goods prohibited from boarding 256
10.13 please stand on the right 257
10.14 brain development 258
10.15 please give a 259 seat to the passengers who need help
10.16 subway switch Door Safety sequence 260
10.17 anti-Leech and password 263