Knife: SEO Novice Analysis of the chain and outside the chain

In my new search engine optimization, the most I can hear is the inner chain, outside the chain with the content of the site, the content with the outside of the chain you can see the literal meaning of what is, but the concept of the chain is relatively vague, although you can know the inner chain is internal links, but how to do, how to do to better, What is the difference between the inner chain and the chain? What is the purpose of the inner chain? Below I understand the idea of the inner chain optimization to do a share, whether large or small sites, can give full play to the effect of the chain.

How to better do the inner chain:

The so-called inner chain is in fact the links between the pages of the site, but in the SEO optimization point of view, to let the chain to play the greatest value, we must carefully select the page, that is, you decide which two pages to link each other. The anchor text inside the chain is usually a keyword, for example I want to build an anchor text for search engine optimization of the inner chain, then you need to know which page to choose to do this in the chain to the ranking has a greater help, generally we all adopt these two methods:

1, you start to determine the target page of each keyword, when the word appears in any one place in the station, is a fixed URL. From beginning end, carry out the end.

2, using keywords in search engines, to see which page row of the front, the use of which page. Of course, no matter which method is used, once the target page has been selected, should not be constantly modified. Because the effect of the chain is accumulated by the accumulation of time, the rankings will have a good performance.

Value analysis of inner chain and outer chain:

The value of internal and external links to the site, the initial site of the lack of outside the chain, the value of the chain than the value of the chain. For the weight of the site, ranking promotion, etc., the importance of the chain is obviously much higher. If you want to enhance the weight of the site, then still have to consider more than the construction of the site related to the chain-oriented. Inside the chain in the development of the site in the medium term, may begin to play a very large role, but the optimization of the layout of the chain is required in the site planning phase to begin implementation.

Issues to be addressed in the internal chain strategy:

To develop strategies, we must first know the inner chain is to solve what problems, such as: improve the page relevance, enhance the ranking, the PR value of the transfer, these 3 points can be regarded as the core principle of the internal chain strategy.

Page relevance is the search engine ranking one of the reference factors, so the internal chain strategy also needs to consider this issue, but if it is an important page, there is a good internal chain strategy to do support, this content page should also have a certain PR value, which is also a side reaction within the chain strategy problem one factor. can also use a number of keyword rankings to observe, if the site quality of two stations, within the chain to do a good site inside the page ranking is likely to be better than the first page of another station.

Author: The knife article is provided by the foreign Exchange Investment Trading (http://www.tianxiafx.com/forum.php) NET, A5 starts.