Introduction: on the one hand, consumer demand is increasing, on the other hand, the market competition is more and more fierce, the impact of e-commerce on traditional stores more and more, coupled with the high costs, profits lower. Digital decision-making can help enterprises to enhance their operational capability and improve the output of single shop, which will become the most powerful weapon for enterprises to face the challenge of fierce competition, rapid expansion and low profits.
Issues facing the retail industry decision analysis:
First, large amount of data:
Sales data for retail stores are constantly converging to Headquarters every day, devouring the server's disk space around the clock. But the data can not be used, the more the more rubbish. At the same time, multi-data sources, multi-channel retail, big data volume also makes analysis more complex.
Second, Data response timeliness and analysis requirements are higher:
Fierce market competition, decision-making delayed seconds, are likely to lose sales opportunities, require retail companies to fully grasp the market trends, the business anomalies to make a rapid and accurate response.
Third, Insufficient data collection:
Many information systems even product attribute characteristics can not be collected into the storage, resulting in the corresponding analysis of consumption tendency.
The POWER-BI can help the retail chain industry achieve:
1, according to channel and regional combination of best sales and best profit products, adjust the best shelf products;
2, according to consumer demand to adjust product ordering, inventory, reduce supply chain costs;
3, aiming at the core customers, maintain customer relations;
4, analysis of the average shopping basket size, strengthen the store shopping guide staff training;
5, to achieve the top-level summary of data monitoring to detail any angle analysis, optimize operations.
This article is from the Austrian Software official website http://www.powerbi.com.cn/pmore.asp?id=697
POWER-BI Retail chain Industry Solutions