SEO is not a house view and optimization efforts must be solemn to stay

In this "vegetation is all SEO" era, too many webmaster to the site optimization look too simple, too superficial, thought read SEO optimization guide to know the internal workings of the search engine, and then go to drastic optimization of the site, what way to improve the ranking of the site is to use what way, Don't care about the consequences of this. I summed up a bit, such a webmaster universal existence of two kinds of mentality, one is a fluke mentality, think catch not himself, the other is rambling mentality, think SEO is daily work, do a little bit also harmless, in fact, this is the wrong idea, because in my opinion, SEO is not a child playing house, Such a serious work, we need to do a good job, the following I scrupulous a few examples, for you to explain.

Excessive attention to the site included but ignored the number of landing pages and effective traffic

Now a lot of stationmaster is the first thing every day is in Baidu site own website, then look at the website contains how many, but the website collects quantity really and actual flow is proportional? I think not, because I see a lot of tens of thousands of sites in the end of the day on average only less than 100 independent IP, So the site is not based on these virtual collection, but in those who bring us the actual flow of landing page, we optimize the focus of the site should be more around these pages, outside the chain of resources, anchor text construction and quality of original content should also be in these pages a little more effort, after all, this is our most reliable channel to obtain traffic.

Outside chain type is too single

Before read an article said that the author through the A5 Soft wen do outside the chain, finally their own site was soon included, and then the ranking is also very ideal, I think this is the author in misleading novice friends, at least this author said is not comprehensive, because a kind of outside the chain construction way again fire, or effect is better, we can not hang a tree, Must pay attention to a variety of it, and the search engine is not a fool, in its view, a natural person will not put a good website (page) only to send their own blog inside, he may also be shared to the forum, bar, QQ space and so on. This warns the novice friend the chain type must diversify.

Non-relevance of the content surrounding the keyword

Content for the Emperor believe in many webmaster friends in the mind of deep-rooted, even to the "too worship" of the realm, we all thought that as long as the original content, keyword density control within a certain range will be the search engine's goodwill, actually not, since the algorithm adjustment, search engine for the content of the surrounding keywords is also very important, For example, if your site is for diet pills, then the content of your article is about the review, so in the wrong content to add keywords is not worth advocating practice, do not think that our content search engines do not understand, and do not write some only let the search engine to understand the user can not understand the things, Self-deception will only make the Web site development resistance greatly increased.

Additional navigation for the promotion of the target page

A lot of webmaster want to put the URL of the inside page to carry on the accumulation of weights on the homepage, in order to increase the weight of the target page, and the direct way to achieve this goal is to join the navigation, in fact, this practice is not useful, because the search engine in the crawl site home content, will be based on the page structure of the weight of a redistribution , for hidden in the main navigation of the secondary navigation will be directly filtered out, will not add part of the weight of the page URL, on the contrary will affect the simplicity of the page.

Secondary label over use

such as our commonly used H tags, strong tags, meta tags, alt tags, and so on are the real help for the rapid upgrade rankings are tags, but the addition of these tags also need attention. Take the H1 tag, its appearance can make the weight of the page as much as possible clustered around its keywords, but this does not mean that all keywords should be added with H1 tags. Because the weight of a page is fixed, if the number of copies is too much will lead to the weight of each keyword will be less, of course, search will not accept a page to use a number of H1 tags, but more important is H1 overuse, will interfere with the search engine on the page theme of the judgment, the site optimization of nature does not benefit.

To save time and adopt foreign space

Strange to say, it seems that only in China to do the site need to record, and the record time is relatively too long, so many stationmaster in order to save time, as soon as possible, grasp the business opportunities, will more choose foreign not need to record space, so time is saved, trouble also came, because although foreign space does not need to record, The price is cheap but maintenance is very troublesome, especially the overseas space is unstable, if because this website is lowered the right, then must not try.

Know these after, webmaster friends should do?

The above is I enumerate some not often referred to the optimization error, when I have to mention the wake up, what should we do? In fact, different misunderstandings have different solutions, but summed up together nothing more than three points:

1 to enhance the knowledge of SEO learning, really understand the principle of optimization, so that they have a deeper understanding of optimization.

2 more exchanges, more analysis, from other people's mistakes to gain experience in building stations.

3 adjust mentality, because the website optimization is a long-term process, any quick success of the practice is outdated.

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