SEO Learning Network: Keyword expansion should be how to do (next)

In the article SEO Learning Network: Keyword expansion should be done (on), first from four aspects and you share the common methods of keyword expansion, are keyword-related tools, search box tips, related search, other tools, and so on, and then the article today, from the other four aspects and share, The key words are different forms, supplementary words, from the flow data mining, cross combination of ways, the system through this article can let everyone in the keyword expansion has been harvested, well, the beginning of today's text.

Five, the different forms of keywords: the different forms of keywords can bring a lot of expansion words, common synonyms, related words, keywords and typos. It's easy for us to understand synonyms, for example, the keyword positioning for the hotel, then can also expand to hotels, accommodation and so on; for the relevant words, referring to the words associated with the keyword, such as Web site building and web production of the interrelated, SEO and website promotion interrelated, etc. for shorthand, we should also use it appropriately, For example, CCTV for CCTV, the United States men's Basketball League short for the NBA, shorthand for the number of daily retrieval is also very considerable; Finally, and we talk about typos, although the search engine on typos have error correction, but every day there are many users input typos and wrong URLs, Chinese have a lot of words in fact But it would be a bad one or a radical, so we should be prepared for this part of the wrong word.

VI, the key words added: the main words of the supplementary note is divided into place names Supplement, brand supplement and adjective supplement. Most of the time keyword needs and the reality of the situation with each other, in getting different keywords at the same time, can also refine the customer, below to explain respectively. A place name supplement refers to adding local names to the front of the keyword, for example, the common Beijing SEO, Beijing Tourism, and brand supplement refers to the key words in front of the direct plus related brands, which is an effective way to refine the market, such as Changhong TV; and the adjective supplement refers to the keyword before adding some specific qualifier, Commonly used words have free, price, promotion, activities, etc., we will often see this situation, such as free source download, TV festival promotions, etc. belong to this category. For the fierce competition of the core keywords, plus a number of restrictive words can not only reduce the difficulty of optimization, but also improve the conversion rate.

Seven, from statistical flow mining: The site's data statistics is a place that we often study, in the statistics will find a lot of interesting new words, these words may we do not think, even think that no one to search, but the truth is not the case. Sometimes the site is a large part of the traffic is from these keywords, we can take some commonly searched words in Google tools to query, you will see a lot of similar keywords, these words can be used as long tail words to layout, so this is also a good way to expand. Sometimes for the long tail of relatively large traffic, we can also make a special project, so that we can absorb more words in the topic, so as to attract more users. If you just start a bit at a loss do not know how to expand the word, then around the site traffic statistics to weave a net is also a good choice.

Eighth, the cross combination way: The last one to share is the combination of the way, such as brainstorming, you need to expand to some of the words to the combination of different ways, this way to get the number of keywords will be very large, the target keyword + Long tail keyword combination will get the new keyword, This time the word single search is not too much, but the total number is large, so the overall accumulation of traffic will be very considerable. For example, Beijing free travel, Changhong TV activities, Beijing office furniture Promotions are different keywords to combine. However, such keywords need a larger "brainstorming", may often forget their own combination of what words, so need to record at any time, it is best to summarize the whole file into an Excel, so that the finishing work will be more convenient.

All right, let's wrap it up here for now. Through the article, a total of eight aspects and we have done a summary, hope that through these eight aspects of the system to understand how to expand the key words, keyword expansion is a site traffic basis, if found a lot of appropriate keywords, Then for the promotion of the future made a very good bedding. From another aspect, the key words to expand the completion of the need for a reasonable layout, in the next article and everyone talk about how to effectively put the keyword layout to the site, this article is first here, if you have good ideas are welcome to communicate with me. This article from: Beijing seo, url: http://www.seostudy.org/424.html, also welcome reprint, reproduced please retain the copyright, thank you!