Website optimization design: web site SEO ranking knocking

Hello everyone, I am the Phantom of the Rain. SEO for a long time webmaster, we will certainly know that a good site not only need us in the visual impact of users, but also in the spirit of the user to get the feeling, this is what we often say the user experience, but how to do the user experience more conducive to our website SEO promotion? This requires us in the site design time to do the optimization work, because the site design optimization is the site SEO ranking of the stepping stone.

The early work of our website is very critical, because this represents the location of this site and the development of the future direction, if we are wrong in the early days of the choice of the direction of progress, even if we finally got a certain return, it will be very little, or also need to spend more time and energy, So the initial optimization design of the site is very important, one is to need us to join the idea of marketing, sales of our products and services, one is to provide users with his search over the keyword information, so that users get the information they want to get, and then for them to recommend relevant information. Such a site is the best site. The following is our network of the official website for example for everyone to do a detailed introduction: How to do a good job SEO ranking of the stepping stone.

1, positioning itself, marketing-oriented!

For any one site, the most important thing is to locate a direction, and then in this direction for marketing-oriented site layout, for example, our network company's positioning is aimed at the Shanghai site design and construction, all the design will highlight such a positioning, this positioning has a lot of requirements, one, Website design basic ability; Second, the scope of website construction service. So in the home page we are more to show their ability and service scope.

A, the website design basic ability. Website design and construction of the most basic requirements is the need for a certain art and program requirements, we Shanghai Association Network although the art of the Web site is not so strong, but the level of the medium, the program also has more than, absolutely able to meet the needs of a variety of users, web design capacity in Shanghai, although not the best, but we can say is the most attentively. First of all our official website is a live example, used to show all of our achievable ability, secondly, on the home page we also introduced a lot of their own cases, customers can observe our ability through cases.

B, the scope of website construction services. We have introduced a variety of services within the site, a variety of Web site construction packages plus the unique requirements of the site design, high-low-end site construction are included. Including SEO optimization of Web site production, entrepreneurial Web site building, personalized customized web design, major customer brand website design, marketing-oriented web site production solutions, such as a variety of design, a full range of Web site building business capabilities, the basic can meet the needs of all customers.

So how about the corporate Web site? One is to introduce their own products, a comprehensive display of their product information, one is to introduce their own services, so that customers know that they can absolutely let him get a good after-sale solution. I've looked at some of the moving companies ' websites and found that their sites are very detailed about the actions of moving and the issues customers should be paying attention to, which is great for the user experience.

2, positioning users, value first!

For the user, what we need to do is to provide high-value products and services, or to create value and enjoyment for users. Because the user is very real, they need to get better information and service enjoyment on our website, for example, our website needs to be revised, we need to find the website construction Company to provide the revision service, if the website construction company can quickly according to our request to carry on the revision, then we obtain the enjoyment certainly is the best. This is the user's value strategy.

From the user's point of view, is the web designer most need a concept, such as many corporate websites in the design and procedures are absolutely first-class, very beautiful, and some also use the beautiful flash as the homepage, But it is these can give customers visual impact of the site sometimes because the company does not consider the long-term development and marketing plans, and do not have the effect of marketing, here needs to pay attention to let users come to our site when the easy way to find his products and service information. Here we need to layout the keywords in the Site page, from the user point of view they will search keywords, and then recommend to them and the relevant content of these keywords, such as customer needs to build a marketing-oriented site, then he can through our website layout of the marketing-type site column into view, The requirement of a marketing website is in accordance with his design needs, if there is a difference, the customer can also communicate with us in time to improve.

Do a good job of these two aspects, basically can be done to optimize the site SEO ranking of the stepping stone, design is the beginning of all work, planning is very important, marketing-oriented, user experience first, this is the best SEO-type site construction basically requirements.

This article by the Shanghai website constructs the network (http://www.580plan.com) The imaginary son rain net arranges to publish, welcome everybody reprint, reprint when please retain this link, thanks the cooperation!