Web analytics and SEO combined with Google analytics tips

Source: Internet
Author: User
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Many do SEO friends around the use of web analytics tools, such as GA, CNZZ, Baidu statistics and so on, but it seems very few people mentioned the combination of the two, mostly or in order to see a traffic and user behavior, SEO aspects, and not much in-depth research, Today I am here to share a I think a bit useful seo + Google analytics tips. SEO for keywords and landing page optimization, has been a central issue: your site to let visitors land to where he should go? If you are a consumer website, you will certainly want to search for "iPhone4" users to be able to land directly on the "IPhone4" sales page, Instead of a home page that contains a lot of products, there are many examples. For SEO, make full use of each page of your site, so that each page can be in the corresponding keywords can bring traffic to your site, that such a network of SEO will be easy to do, if you expect a home page, to get n a keyword ranking, it is unreasonable. Do not give up a whole forest for a tree.

The topic is a bit far, back to the point, for landing page keyword settings, through Google Analytics, you can do quite accurate, because the user is not lying, and more keyword tools, not as good as an actual user access. This side I sell first, I said directly how I set up my Google analytics as my SEO weapon, and then explain why this operation.

1. Enter your Google Analytics report page, open your Site Analysis report settings

2. Click "ADD Filter" in the "Filter" tab below.

3. Set a name for the filter you created, then select "Custom Filter", then select "Advanced" below, and the following Drop-down menu settings are shown below, 3 are required to fill out the form.

(.*)

(?&) (STARTPN) = ([^&]*)

$A 1 page= $B 3

  

4. After completing the point "Save Changes", Save the end.

Note: If this is the first time you have set up, there will be no data, the filter will not take effect until the settings begin. So it's best to wait a few days, or set up when the site statistics just added.

5. Open the report on your site, the left side has a custom reporting-report, open Manage custom Reports, create a new custom report.

6. Create a name for your report and drag the module we need from the indicator and dimension list on the left to the custom report, set as shown.



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