From the 6.28 big update to see the Baidu adjustment to SEO inspiration

"6 28" Baidu Big update event to now basically has come to an end, but the discussion about this large-scale update is still far from stopping, after all, the scope of this update event, the magnitude of unprecedented, The author according to their own customer site changes in statistics, as well as in the A5 forum to learn about other webmaster sites included changes, this update to the statistics and analysis, and based on these statistics on the update of the Baidu algorithm involved in the adjustment of the study, today, the data and research experience to come out to share with you, In favor of our follow-up SEO optimization development.

First, "6 28" Baidu Update data article

1. The website collects the update data: According to me to be responsible for the customer website to include the change also to understand the situation, this time the Baidu Big Update website collects the quantity to increase the majority, among them greatly increases, presents "times the level" The growth website to be few. And there are a large number of included in the reduction and even by K case also has, in general, only a minority. Especially for the small and medium-sized webmaster to do the station, from this update is mainly to benefit a lot, if there is a real, especially the quality of the content of the site, in this update included the number of doubled or even several times the growth of the situation is very common, this shows that Baidu this time we often say "content station" to give a positive affirmation , and the site is a lot of k because of the suspicion of cheating, including the collection of articles too much, the chain increase or decrease instability reasons.

2. Site ranking changes: In this large-scale changes, related to the site's ranking changes are very obvious, which has a feature, in some competition in the middle-ranking keyword search rankings, Baidu significantly improve the ranking of its products, including Baidu Encyclopedia, Baidu know, Baidu space, etc. This approach to avoid the focus of the key words, but also greatly avoided the fierce criticism of the public opinion. For the search rankings of the most popular words, Baidu or how many adjust their own product location, such as in the SEO circle of the highest concern in the "SEO", Baidu is currently its own products-Baidu encyclopedia "SEO" entry in the long-term occupy the first place before the seowhy. The high weight of the site ranking volatility is small, and the development of a shorter time, the weight of the site is not high ranked off more serious.

3. Follow-up tracking of changes: to today distance "6 28" big change has passed 5 days of time, for the update cycle of Baidu, 5 days is not short, if the previous server out of the problem of fluctuations, generally will be in the next 2-3 days can be repaired, And this time there is still no big repair phenomenon, that this time Baidu is some "the". This also reminds us that this time Baidu's big update is not the same as in the past because of the server failure of such reasons, and true is due to the algorithm in the adjustment caused.

Second, the new algorithm webmaster and seoer coping strategies

1. Focus on the core issues-weight: Overview of the major update caused by the collection and ranking changes, we can sum up an obvious rule: "The weight has been very high attention, high weight of the old station is less affected, more positive impact, the low weight of the site in the rankings eat a lot of losses." In the collection aspect, as the influence weight important factor, the high quality content becomes the Baidu to adjust the website to include a judgment standard, has the high quality, the steadfast does station website this time benefit remarkable, the general growth. "This shows that in the follow-up to the question of Baidu optimization, we need to put the weight in the first place, some less just want to take the idea of shortcuts, more down-to-earth approach." In particular, the use of high-quality original content, the site to create a real value of the site, only to provide users with real value, in order to gain recognition in Baidu here, in the optimization effect of the return.

2. Correct treatment of the chain-moderation: The chain is indeed the fastest to upgrade the site ranking an important tool, but this tool is a "double-edged sword", whether it can bring good results for the site is that you can use it properly. This update appeared in an episode, is a so-called "SEO master" in the "SEO" Optimization of the word "defeated" the Seowhy, appeared in the first position, but the final proof is short-lived, No 2 days was k off, disappeared without a trace. The author has done some research on it, found that it relies on the means of one of them is to use a large number of outside the chain, cheat on the chain, plus other means of using Baidu before the algorithm mechanism, so that the site ranked quickly out of the first place, is described as "deliberate", before doing a lot of preparation. But with some illegal means is recognized quickly encountered by the punishment of K, it is to give us a lesson, told Stationmaster and Seoer, less fraudulent luck psychology, to moderate use of the outside chain this tool, can make optimization go farther.

3. Optimize google--opponent effect: With this big update of Baidu event at the same time, there is a webmaster circle of "big event", that is, Google has massively updated its PR, so many sites PR has been promoted, and the decline of the site is only a minority. According to the author of Baidu and Google similar to the "interaction" of the analysis of the event to see that, Baidu and its competitor, there is an "interactive adversary effect", as a webmaster in the optimization of Baidu, but also do not ignore the Google optimization, Google's optimization to do a good job, Can be to some extent by virtue of this "adversary effect", "promote" or "push" Baidu this aspect optimization effect promotion, we may wish to spend some thoughts and practice in this aspect, to our SEO work certainly will have the benefit. Article Source: Heaven and earth Hero ttp://www.wtdyx.com/reprint, please specify the address