Seo is an ever-changing field. Some aspects that are closely related now may not matter in a few months. You must keep up with the pace of development and understand which aspects are useful, prepare the change policy at any time.
The following describes several Seo strategies that can effectively improve rankings.
1Multiple reverse links
Obtaining reverse links from various channels is critical. In the eyes of search engines, these reverse links can increase value. Therefore, you should not rely solely on the document directory or web, but also on Social bookmarks, blog comments, and Forum introduction links.
2, Nofollow vs dofollow
A popular website can naturally mix nofollow and dofollow links, which should be reflected in the Link construction activities. Some nofollow reverse links can make search engines feel that the link construction is more natural.
3External links
Adding a link to an authoritative site can really help rank, because it can increase the trust of search engines, so you can set such a link in your niche market.
4, Link frequency
Each Internet marketer has his/her own link construction strategy. Some of them establish the same number of links every day, and others concentrate on establishing links within a week of a month. These can increase the manual operation component in the search engine eye. It is good to establish links continuously, but make sure that the number of reverse links per day is random, which looks natural.
5Multi-level reverse link
After a reverse link is established for a website, who can ensure that the search engine will pay attention to them? One trend is to create reverse links for reverse links to increase their importance. On your SERPS, reverse links with multiple levels of reverse links from various resources have a greater influence than those without reverse links.
6, Social network
In the past 10 years, social networks have occupied the Internet. Therefore, apart from some fixed ranking factors, search engines also consider the popularity of web pages in social media circles, the number of comments received by pages, and so on. Use social media as part of a marketing campaign.
7High quality content
Pages with good content are liked by search engines and can be upgraded to the whole website.