Mavin: Jump out of the SEO circle to see seoer entrepreneurship

SEO is a very practical technology, the use of this technology can let our website get good traffic, in other words, customers are constantly looking for the door. So SEO is very popular, by a lot of owners of the hot Chong, but we are in the process of using SEO business must jump out of the SEO circle, from a more comprehensive point of view, SEO is just a tool, if limited here, thinking will be limited.

Use SEO development three kinds of hot direction:

The first is selling products: Find a good product to sell, the use of SEO to obtain a large number of traffic and customers.

The second is selling services: SEO services themselves, including high-end services and low-end services.

The third is selling ads: rely on SEO to obtain a certain amount of traffic and users, become a platform, so many advertisers to advertise.

First of all, to look at the SEO perspective:

First sell products, since the use of SEO to do product sales, then there will be a lot of work waiting for us: stable server, good website structure, URL directory structure, inside chain construction, friendship links, external links, article updates, training site weights and so on, there are too many details to pay attention to, to adjust, Webmaster Daily statistics To do how many outside the chain, exchanged how many friends chain, updated a few original, included added how many, these things will occupy us almost all time, our main energy will stare at the keyword ranking. This is not bad, is an important stage, but Mavin that can not except SEO, there are a lot of things we should do, can not be limited to SEO.

Again, the second selling service, the general situation by the website optimization Company or studio to complete this part of the work, there are some individuals. This model requires communication with the customer, determine a keyword how much money, about how long time to do up, we are basically similar, the only difference is different people are good at the way, but the ultimate goal is the keyword ranking, summed up is the user request, we help complete, and charge a certain fee.

Finally, the third kind of advertising, selling ads may be difficult in the early days, because there will be no income, and the platform to have enough influence in the circle, so under normal circumstances, the webmaster will choose a hot topic or the topic of their own interest to build stations, the use of Baidu News list, Taobao hot search list, etc. do flow. such as development to a certain scale began to talk about customers, many local portals and forums is this form. Such emphasis is also based on SEO keyword optimization, enhance the weight, access to traffic.

No one denies the importance of SEO, but if you stand outside the SEO look at it

The first way to sell products, use SEO to get users The general practice is to promote keyword ranking, and most of them have only one main site, which a considerable part of the flow is limited. If a site every day 1000IP, then can do 20 websites, 50 sites? is not the flow of a big increase, to learn to cast nets. In addition, the prophase can also use the form of consignment, more recruit dealers, let others help you sell, so the risk on his side, if the production of sales, you can directly benefit, the dealer is a good way, this method is not related to SEO, is the strategy, a lot of webmaster actually thought of, but no practice just.

The second kind sells the service, sells the product by the quantity, even if the product price is low, the profit is thin, but the sales volume is feasible, it is based on the quantity, but sells the service to be different, he is takes the time and the energy as the foundation, if all is the low-end customer, then cannot enlarge, cannot make the more profit. So only take the high-end services to be feasible, this time out of SEO thinking, don't discuss a keyword with customers how much money, to guide them, tell them you can bring the benefit is how much, and help them to plan, so that customers are willing to pay high prices and not only limited to a keyword. Sometimes the strategy is far more profitable than technology, such as the business Mall, want to get a lot of traffic is generally burning money promotion, but if you have a good strategy, do not spend a lot of traffic, the enterprise is not very happy? You can find the site of the tipping point, so that the site included dozens of times times even increased, then in the case of high traffic, Customers will definitely pay you more, not the single key word of the money. So do SEO services first want strategy, based on the key words, the extension is the focus.

The third type of advertising, hard to optimize keywords to create a Web site traffic, so that customers take the initiative to find advertising, so seemingly active, in fact, is passive. Sometimes getting traffic doesn't mean there's a customer, so transform thinking, reverse thinking, to take the initiative: carefully study the characteristics of each ad, the contrary, tailored for the ads site, to the High commission of advertising and high conversion rate, early many webmaster do English station earn dollars, a software download sometimes up to a few dollars, The day into hundreds of knives is very easy, using this kind of thinking. Although many software commission is much lower now, but this thinking is worth our reference, the model is not outdated, can be applied to many fields. This is to jump out of the SEO circle to see the problem.

Well, I hope the webmaster can be inspired from this article, but also welcome to add Q Group more than 155,395,753 exchanges.