Necessary manual for website promotion: Seo Tutorial: getting started with Search Engine Optimization and advanced (version 2nd)
[Author] Wu zexin [works with the author] [Translator's introduction]
[Book name] Turing programming Series
[Release news agency] People's post and telecommunications Publishing House [book no.] 9787115213389
[Shelving time]
[Publication date] May December 2009 [Opening] 16
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Necessary manual for website promotion ..
Content System, comprehensive and in-depth, close to practice...
[Content Overview]
This book is a summary of the author's six years of experience in search engine optimization. The book deeply analyzes every detail of search engine optimization, including keyword policy, URL optimization, code optimization, image optimization, webpage structure, website structure, link policy, and server selection. In addition, we also introduced how to plan websites based on How to Improve the friendliness of search engines and user experience. This edition further improved various parts of the content and added cases for small Website planning and optimization, this allows readers to better apply the search engine optimization technology they have mastered to improve the user experience of the website ..
This book is suitable for beginners of Seo and readers who have a certain foundation. It is also a required manual for website operation, Website planning, website promotion, website design, and program developers. In addition, this book can also be used as teaching materials for e-commerce majors and computer applications majors in universities and colleges ....
[Directory information]
Chapter 1 Seo. 1
1.1 Network Marketing 2
1.2 search engine marketing 2
1.3 keyword advertisement 2
1.4 bidding ranking 4
1.5 Seo Introduction 5
1.5.1 basic Seo concepts 6
1.5.2 differences between Seo and search engine ads 7
1.5.3 Seo history 7
1.5.4 Seo advantages and disadvantages 8
1.5.5 Seo application 8
1.5.6 Seo work 8
1.5.7 SEO purpose 9
1.5.8 Seo 9
Chapter 11 how search engines work 11
2.1 Search Engine Development History 12
2.2 search engine category 12
2.2.1 full-text search engine 12
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