Zhang dongwei
1. submit directly to the search engine
To implement search engine marketing, you must first include your website in the search engine. To be indexed by search engines, in addition to crawlers waiting for search enginesProgramIn addition to indexing your website, you can also submit your website to the search engine. Currently, there are about 100 search engine providers in China, and almost all of them provide direct website submission services. This chapter discusses the submission of major search engines.
Section 1 submit a website to the search engine
Logon entry for common search engines
Baidu submit entry: http://www.baidu.com/search/url_submit.html
Features:
For a free website, you only need to submit one page (home page). Baidu search engine will automatically include the webpage. If your website meets the standards, it will be processed according to the baidu search engine indexing standards within one month. Baidu does not guarantee that the website you submitted will be included.
Google submit entry: http://www.google.cn/intl/zh-CN/add_url.html features:
Every time Google crawls a webpage, it will add and update a new website to the index. At the same time, Google also invites webmasters to submit the website. Google will not add all submitted websites to the index, nor can it predict or guarantee whether or not these websites will be displayed and when they will be displayed. You can also add comments or keywords, or describe the content of the webpage. This content is only for Google's reference and does not affect how Google orchestrate indexes for Your webpage or how to use the webpage. The webmaster only needs to provide top-level webpages from hosting service providers, and does not have to submit individual webpages. Google's crawling tool googlebot can find other web pages. Google regularly updates its indexes, so you do not need to submit updated or expired links. Invalid links will fade out of Google's index database when Google crawls the next time (that is, when the entire index is updated.
Yahoo submit Portal: http://search.help.cn.yahoo.com/h4_4.html features:
The webmaster can submit the website to Yahoo search engine through this service. The search engine automatically crawls your website as the search database is updated. The website indexing speed depends on the search engine update speed. It may take weeks to months. The search engine automatically captures website information. It does not guarantee that all websites will be included, nor does it provide website description editing and related modification services.
Youdao submit entrance: http://tellbot.yodao.com/report? Keyfrom = Help
Features:
Youdao will often search for new information on the Internet to update its own database. Youdao also welcomes the provision of new website information to enrich search results and user experience. Youdao will analyze the submitted website content to determine whether to use and use cycle. When you log on to a website, you only need to submit the top-level web page. Note: youdao regularly searches and updates all websites and deletes invalid webpages. Therefore, you do not need to submit updates frequently.
Ii. Considerations
1. Ensure that the submitted website address format is correct. Generally, the recommended website address of the search engine is a complete URL containing "http: //", such. Some search engines need to submit a brief description of the site for Logon. Please note that you can write the description of the site according to the actual situation. The indexing cycle of a website requested by the search engine is generally one month. If a month later finds that the search engine does not include the site, you can submit a login application to the search engine again.
2. Search engines prefer websites with healthy content. If the information displayed on your site violates the basic morality of our society, the search engine will not include your site.
3 In any case, make sure that your site runs properly. When you submit a login website address to the search engine, the search engine decides to send its search robot to crawl and index your site, if your site becomes a server when a search engine robot visits it, crawlers cannot complete indexing.
Appendix: Baidu search engine indexing specifications
How can I get my website (independent website or blog) indexed by Baidu?
Baidu will include websites and webpages that match the user search experience.
To enable Baidu Spider to quickly discover your website, you can also submit your website's portal URL to us. The submission address is http://www.baidu.com/search/url_submit.html. You only need to submit the home page without submitting detailed content pages.
Baidu's webpage indexing mechanism is only related to the value of the webpage and has no association with commercial factors such as bidding rankings.
How can I prevent my webpage from being indexed by Baidu?
Baidu strictly follows the search engine robots protocol (for details, see http://www.robotstxt.org /).
You can write a robots file to restrict all webpages on your website or webpages under some directories from being indexed by Baidu. If you set up a robots file after your website is indexed by Baidu, the robots file usually takes effect within two weeks. The content restricted by the file will be removed from Baidu search results.
If your rejection request is urgent, you can also send an email to the webmaster@baidu.com for processing.
Why are some private webpages without links on my website, or even webpages requiring access permissions, also indexed by Baidu?
Baidu spider crawls webpages through links between webpages.
The types of links between webpages, in addition to page links within the site, there are also links between different websites. Therefore, some webpages cannot be accessed through internal links of your website. However, if other websites have links to these pages, these pages will still be indexed by search engines.
Baidu spider has the same access permissions as ordinary users. Therefore, normal users do not have the permission to access the content, and Spider does not. There are two reasons why some access restriction content is indexed by Baidu:
A. This content has no permission restrictions when being accessed by the spider, but after being crawled, the permission of the content has changed.
B. This content has permission restrictions. However, due to website security vulnerabilities, users can directly access it through some special paths. Once such a path is published on the Internet, the spider will capture restricted content following this path.
If you do not want these privacy content to be indexed by Baidu, on the one hand you can use the robots Protocol to limit; on the other hand, you can also contact the webmaster@baidu.com to solve.
Why does my webpage disappear from Baidu search results?
Baidu does not promise that all webpages can be searched from Baidu.
If your webpage cannot be searched from Baidu for a long time or suddenly disappears from Baidu's search results, the possible reasons are:
A. Your Website server is not stable and is temporarily removed by Baidu. After the server is stable, the problem will be solved.
B. Your webpage content does not comply with national laws and regulations.
C. Your webpage does not match your search experience
D. Other technical issues
The following statements are false and unfounded:
A. If you have participated in the Baidu bidding ranking but are not yet ranked, the results will disappear from the baidu search results.
B. if you participate in Advertisement projects of other search engines, the items will disappear from Baidu search results.
C. Competing with Baidu's websites will disappear from Baidu's search results
D. The traffic obtained from Baidu is too large and will disappear from Baidu search results
What kind of web page will be regarded as worthless by Baidu rather than indexed by Baidu or disappear from existing search results?
Baidu only includes webpages that Baidu deems valuable. Any changes in the search results of a Web page are a machine.AlgorithmCalculation and adjustment results. Baidu does not welcome the following types of web pages:
A. the web page has done a lot of processing for search engines rather than users, so that the content you see from the search results is completely different from the actual content on the page, or, the webpage gets an inappropriate ranking in the search results, resulting in a sense of deception.
If there are many such pages on your website, this may affect the page indexing and sorting of your entire website.
B. Web pages are highly repetitive content copied from the Internet.
C. The webpage contains content that does not comply with Chinese laws and regulations.
If my website disappears from Baidu's search results due to cheating, is it possible to be indexed again?
Any website that makes a complete correction has the opportunity to be reindexed by Baidu. Baidu will perform regular automatic evaluation on the site to be processed and record qualified users.
It should be noted that Baidu technology and product departments are only responsible for user search experience. The following statements are both false and unfounded:
A. I become an advertisement customer of Baidu or a website of the Alliance, so that I can be rerecorded.
B. I will give Baidu several banknotes to record them.
C. If I know someone in Baidu, I can be indexed again.
My website has been updated, but the content indexed by Baidu has not been updated yet. What should I do?
Baidu regularly updates all webpages (including removing dead links, updating domain name changes, and updating content changes ). Therefore, please wait patiently for a while and the changes on your website will be noticed and corrected by Baidu.