and SEO industry, in various industries is a very new industry, but now also has a decade of development. Today, SEO industry is no longer the user's heart mysterious maze of forest, but who can set foot in a common field. For users, the providers of SEO services are just workers, and they are "God". It can be said that in these more than 10 years, the SEO industry has achieved a dominant position from the webmaster to the user's conversion. But SEO skills in these years did not appear a very big change, many sites because not diligent update, so by the times mercilessly flung behind. So in the K station in the storm was Baidu mercilessly slapped a slap, in fact, is also a cause must have fruit. This is also to webmaster a warning: SEO development has embarked on the road of modern marketing, no longer change the way of thinking, will be abandoned by the times. So how should the modern marketing of SEO? In fact, the truth is simple, see how to operate.
Principal position conversion, from information input to providing information platform
Throughout the years of SEO development, SEO industry has successfully realized the subject from Seoer to the user changes, at this time, the site provides services need to change. The first site to do so, such as Sohu, such as portal sites, are based on the output of information as the main way, but simply for information output. But over the years, the level of knowledge of the people's education has been greatly improved, whether it is official experts or grassroots experts, are everywhere. To be a joke, experts are the least valuable thing in the times. Most of the Internet users have been bombarded with information from a very tired, habitual fatigue of information. At this time, the site needs to weaken its function, no longer in the dominant position, but to be in a provision of service status. For example, is the success of this aspect, from the provision of jokes to audit jokes, all by the user to achieve, which actually satisfies the user wants to stand in the leading position of psychology. A new generation of users are small, is like to receive attention, the generation is noticed, so special needs of others attention. Therefore, although many people think that the embarrassment is a mistake to find a creative point, even the pioneers joked that is to be lazy so made of the site, but in fact it is very consistent with modern user psychology. The rich content of the website has the credit of the user, but to the user, the website is like the child that oneself feeds grows up, the website and the user can achieve true integration.
Pay attention to the two-way communication of information, reduce the distance between users and websites
SEO industry is essentially a kind of information transportation industry, Seoer is relying on the traffic information for a living. But for users, it is already tired of this passive position. The effectiveness of information transmission is not only determined by the active party, but also the audience is a very important factor. It can be said that the information one-way transmission era has been thoroughly passed, the arrival of two-way communication era.
The key point of information two-way communication, in fact, is to receive and analyze the feedback information of users, and then feedback two times. After-sales service is the content of this aspect, but the content of two-way dissemination is far more than so simple. The essence of two-way communication is the benign communication between the user and the seoer and rapid feedback, this work must be done from the moment when the Seoer station was built. Foreign TV dramas are to take a set of broadcast, according to the audience's response and expectations of the decision to follow the plot. SEO work is the case, from the beginning of the station will be to the user for close communication, at any time to obtain the user's personal feeling, the distance between the user and the site will be reduced. After receiving the user's feedback, two times feedback, that is, the user's feedback to make targeted changes. The two-way communication of information in fact there are many sites have been done, but no one has the courage to take it as a site construction of the big head. In fact, as long as the people who have studied PR, you will know the importance of two-way communication, in the site as a building focus, often can harvest unexpected success.
Pay attention to the user's desire to talk, become the user's intimate website
Modern society, the pace of life is very fast, everyone's life pressure is very large, so generally speaking, people's desire is greater than listening. A very important point in interpersonal relationships is listening. Do SEO this line is the same truth, SEO is the information industry, does not carry out substantial production, but also a service-oriented industry. In the service industry, the most important thing is to make users feel comfortable. And do SEO industry This information industry, to make users feel comfortable, a very important way is to meet the user's desire to talk. Weibo at this point is a great success, Micro Bo is very important to the user's talk, so that users feel the attention. In fact, not only social networking sites, do any website must have such a sense, can let users feel valued, be noticed, can become the user's listener. Not only the site to become a user listener, the site also needs to strengthen the relationship between users, is the user can become each other's listeners. This is no matter whether any website, if can do, will be able to become a loyal user to do the backing of a powerful website.
Summary: The times are changing, SEO industry is changing rapidly. Want to adapt to the change of SEO treacherous rhythm, not at any time to update themselves, change themselves, will be compared to others. This article first A5, (www.webbaojia.com) Dongguan moving Company, reprint please indicate the source. Do a line of fine line, since the choice of SEO, we must make serious efforts. As long as you can update yourself at any time, to maintain a modern marketing methods, seoer tomorrow must be in the near future.