Novice SEO talking about the seven major user behaviors affecting the ranking

Source: Internet
Author: User

In addition to site structure optimization, page optimization and external link impact rankings, there is also a factor affecting the ranking is the user behavior. All the usability of the website depends on the user behavior, I would simply say the user those behaviors can affect the ranking.

1. Website traffic and Alexa rankings.

Alexa rankings now everyone is not attention, has no webmaster attention to this, but it can also reflect the quality of the site to a certain extent? such as the number of Web site traffic can be roughly estimated. Website traffic and Alexa ranking is the most direct, the biggest error factor. Traffic and Alexa rankings will use software to brush, and the real difference is great. However, the actual flow of the site, after all, to a certain extent, the site by the user's popularity.

2. Click-through rate.

The main site hits are determined by the rankings. Individual web pages ranked very close, but there is a relatively high click rate, is due to the popularity of the site, user experience, title writing and so on are excellent. Webmaster Landing backstage found that some page hits more than a good ranking of the page that some of the hits, that these pages for users more useful, can give a higher ranking. However, using the "click" Analog click to improve the ranking does not last, it is very good to say that the hit rate is also a factor in the ranking, also shows that the search engine also has preventive measures.

3. Website viscosity.

Pop-up rate, access time, access to the number of pages are reflected in the site viscosity indicators, but also by the tool bar record. If the user visits a website pop-up rate is low, stays longer, the visit page is more, explained this website by the user's favor, also may have the positive influence to the rank.

4. User characteristics.

If a user returns to a website more than once, it is a good indication that the site is useful to the user and that the search engine should give a better ranking. If the user is an expert, he has to visit the site also has a certain ranking impact.

 5. Repeat the search and the corresponding click .

If a user searches after opening a website, and quickly returns to the search interface to browse the next site. This means that the user does not find a useful answer on this site until a useful answer is found. This behavior pattern will also affect the ranking of the site.

6. Brand name search.

If it is a well-known brand, there must be a lot of people search, the brand's official website is the user's destination, the rankings will be increased accordingly. For example: Taobao, Sina, etc. this is a good example.

7. Social media website.

Social media sites that appear with links to pages or site names can also affect site rankings. For example: Micro Bo and so on.

These can be seen in the user's behavior is also affecting the ranking of one of the main factors. I think in the future SEO will be to this aspect development. This article is shared by www.ecpte.com, if reproduced please indicate the source, thank you! My request is not high.



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