On education websites with a large number of low-quality pages and causing permission downgrading

The rapid development in recent years has enabled various industries to be online from offline and keep leading the industry online. In some industries, many industries are far ahead of the Internet. Some large training institutions in the education industry are just an example. Moreover, training institutions are not only doing well online, it has also done a good job online, especially for New Oriental training institutions, which have created many successful people through the Internet. However, some small training institutions or initial training institutions have been able to see the advantages of the Internet, so they have also established their own websites and made optimizations, then, some training information and courses are transmitted to users through the website, which leads to the rise of educational websites on the Internet.

Today, seo/seo.html "target =" _ blank "> website optimization in the education industry is one of the main concerns of webmasters. Many webmasters want to stand on the top of the Internet by optimizing the education network, pass some local and foreign courses, information, and services to the users who want to participate in the training. However, some webmasters are not very familiar with optimization. Some of them randomly optimize the website content, and some randomly add pages to the website. As a result, website optimization has no effect or effect, but permission downgrading after Baidu updates, from this phenomenon, we can see that some problems occur on the website, which leads to ineffective website optimization or downgrading. A5 marketing has been engaged in website optimization in the education industry and has gained a lot of experience. Many websites in the education industry are downgrading due to too many low-quality pages, so let's talk about this today.

I. A large number of idle channel classification pages appear on the website

First, some educational websites have a large number of idle channel classification pages, which is the first low-quality page. From the websites of some small training platforms, we can see that a website has many classification channels, and there is no content in these classification channels, for example, the channels classification pages of primary school mathematics, primary school English, and primary school Chinese are empty in the category pages of these three channels, many websites do this now. A5 marketing believes that if a website lacks too much such content information, the search engine will directly regard this page as a low-quality page, after a long time, when the page is piled up, the website will be downgraded. Therefore, if the website owner in charge of the education industry encounters such problems, the website owner should make improvements in a timely manner.

 

As shown in the figure, there is no content on the classified channel page of primary school English, resulting in a low quality page.

2. A large number of cities on the website do not have schools or courses

Then, a large number of cities in the website have no course content, which is the second low-quality page. Webmasters who often visit educational websites should know that the websites are distributed in many regions, which are the main service areas of training institutions, such as the New Oriental website, it has been divided into Beijing, Shanghai, Nanjing, Xuzhou and other regions. These regions have relevant schools and courses. However, some websites show that there are no courses or training schools in cities. For example, if a city in Xinjiang is found on the website, there is no such training school or course content in Xinjiang, in addition, click to enter the blank page in the Xinjiang city, which leads to a low quality page. A5 marketing believes that if these schools and courses are not available in urban areas, do not establish such maturity. Otherwise, they are all moldy. Over time, these low-quality pages will cause downgrading.

 

As shown in the figure, there are no training schools and courses in Lanzhou, resulting in a low quality page.

Conclusion:

To sum up, websites in the education industry often make too many low-quality pages. Never put unused pages on websites, which not only hurts the user experience, but also hurts the search engine, in the end, a large number of low-quality pages will be generated, and the website will be downgraded. Therefore, to improve this phenomenon, we recommend that you remove some of the items that you did or didn't have.