On Internet Product Innovation: Website product innovation to meet the user

Source: Internet
Author: User
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Article Description: Talk about product innovation.

Why should we talk about. Actually began to use the Internet, I did not stop the exploration of its function. With the growth of these years, the demand for the internet has changed a lot. I had wanted to sum up all the ideas I had put forward, and then to indicate when and where I had tried it, or to indicate when and by whom I had achieved my ideas. I just want to say that since 2001 I have not stopped the Internet product innovation research, so why talk today, because the environment is forced. The environment to create a wave of innovation, or even into their own jobs, then I talk about this topic, that is, to declare.

Innovation is to find a way, to find a way is because of problems, encounter problems because we have to do something. Industrial innovation is very purposeful, enhance competitiveness, reduce costs, improve performance, shorten time, for this set up a research and development department, to do innovation. OK, what is our purpose, clear? In order to increase profits, in order to achieve results, in order to expand influence, these and product innovation is not necessarily linked.

One purpose can be mentioned, as a portal to address the needs of most Internet users, to provide the next product model to address the widest range of user needs. But this purpose dare not do, pan big empty, may be a bottomless pit of exploration. So on the portal, can also have other product purpose? For example, the introduction of small and medium-sized games or social products to achieve short-term profits? Like the Business-to-consumer? Then the purpose is strung together to create value by providing the widest range of demand solutions for netizens.

OK, then there are only two things to do, one is to provide a demand solution, two is to do, or two things to do together. Anything else to do? For example, innovation for innovation, Innovation for the department, Innovation for Personal development, innovation for capturing resources. This should not be an innovation-driven business for the entire company, and is likely to be unproductive. The world must have been inadvertently inserted, but if your starting point is wrong, your business is likely to be wrong. So as a pragmatic individual, I can choose not to do so? Of course not.

But of course I'm going to do it. Innovation, including document improvement, working mode conversion, process optimization, communication adjustment, time point control and so on. And since the organization encourages product innovation, and individuals are enthusiastic about it, then of course it is incumbent upon. Because it is in the established environment and the established large framework of personnel reserves to think, we must consider the environmental advantages and technical advantages, the product breadth and depth are all limited, then the goal has been very clear. However, there are special situations, such as innovation to cope with superior pressure, innovation for manufacturing workload saturation, innovation to satisfy personal preferences, innovation for satisfying special people's preferences, and the like, and so on. This concludes with the point of departure, to be consistent with the values of the portal site, by providing users with the widest range of demand solutions, resulting in value.

The starting point is wrong, do not execute. Must be executed when the displeasure executes. There are many negative examples, the cake is so big, the first fight and Rob, the others forced to death. If they can then make a cake, it is not bad, but some people are naturally good at splitting cakes. Willing to work with all the cake makers.



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