On Product manager and project manager

Before the online about product managers and project managers have a very incisive explanation:

Product Manager--by the thought. The product manager is doing the right thing, whether the product that it leads meets the demand of the market, whether it can bring profit to the company.

Project Manager--by doing. The project manager is doing the right thing, making things perfect, and accomplishing the goals in terms of time, cost and resource constraints.

Not to comment on whether this is correct or not, to understand the similarities and differences between product managers and project managers, we first talk about what is Project management and product management.

1. What is product and product management?

A product is anything that can be provided to the market, used and consumed by people, and satisfies a person's needs, including tangible goods, intangible services, organizations, ideas or combinations of them. Product management is a business activity that organizes the management of product planning, development, production, marketing, sales and support in the product life cycle. The Product managers we refer to are mainly responsible for market research, user research and according to the needs of users, define and design products, and then consider the product business model, operation and promotion methods.

2. What is Project and project management?

An academic interpretation project is a temporary effort to create unique products, services, or outcomes. Project management is the application of knowledge, skills, tools and technology to project activities to meet the needs of the project. Project management includes project initiation, planning, execution, monitoring, and project closure. As a project manager, the ultimate goal is to manage the people, things, and things in the project to achieve the goals of the project through careful planning.

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3. The difference between the product manager and the project manager

First of all, the project manager needs to have a technical background, for example, the project manager of the Internet company is performed by an employee who is very experienced in project development, and his responsibility is to translate the project's objectives into quantifiable, regularly implemented project plans, with the ability to focus on management and execution. And the Product manager's knowledge field requirements are more extensive, not necessarily need to know technology. For example, we can now see a lot of Internet Product Manager recruitment requirements, in addition to work experience, but also need a wealth of Internet product experience, proficient in product interaction design process (functional analysis, User role analysis, prototype design, interface development, usability testing, etc.), excellent expression ability, document writing ability, Familiar with prototyping design tools, such as Axure/mockplus/justinmind. The actual development capabilities are not required.

Second, from the responsibility cycle, the project manager responsibilities, he can finish a project, then seamlessly switch to another project, and the product manager basically can not, product manager with the product growth, product growth and change along with countless projects.

4. Contact between the product manager and the project manager

The work of the Product manager and the project manager is actually more closely combined. The Division and cooperation between the Product manager and the project manager is really difficult to distinguish, and it is a relatively close combination in the process of work. For example, the product manager also needs to be familiar with the project manager to know the progress of the project and so on, to ensure that the project can be finished on time and quality.

Simply summed up, the product manager is doing the right thing, the most important is to understand and find the user needs, and provide the corresponding products to meet the needs of users, with a good user experience to better meet user needs, and the project manager is to do things right, need to do the project perfect, in time, cost, Resource constraints to complete the project objectives.

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In fact, the division of labor in large companies, product managers and project managers is very clear, but in startups and small and medium-sized companies, product managers and project managers are usually one person, with the aim of saving labor and communication costs. Of course, whether it is a project or product manager, should keep learning and continuous improvement, to adapt to the work and job requirements change, to maximize their value in the team. Let's get together day and day!

On Product manager and project manager