On the SEO principle of railway booking website

Source: Internet
Author: User
Tags ticket

The recent speculation on the internet to order train tickets to many people who ask for tickets is very annoying and very depressed. People in the same industry say that the most cattle-dealer website is the railway Ministry's booking website, do not need publicity, daily browsing volume jumped to 2 billion, in a short period of one months, beyond Taobao, when, Amazon and so on, this is indeed any company in the world is unmatched. Of course, it's just a joke. Of course, from the angle of SEO analysis, there are some things we can use for reference.

1. User Experience degree. Said the ministry's website, the speed of the visit is slow, often can not open. And the payment was successful but failed to get the ticket. Generally only use IE browser to open, other browsers can not open or unstable. Slow access, often not open, that means not enough bandwidth, or the server is not good enough. The success of the payment is not able to get the ticket, indicating that there are obvious problems in the database. Only IE can be normal access, which means that the web design is not reasonable, compatibility is not high. These are a number of fatal problems to the user experience degree. If you have to solve, in the general site may be loss of users and other phenomena. Of course, as the Ministry of Railways booking website, there is no good fear of any customer churn and so on.

2. The number of clicks affects rankings. Since the Ministry of Railways online booking system on-line, most of the users are not familiar with the Web site in Baidu Search online booking and other keywords, and then find the Ministry of Railways. That is, in a short period of one months, search "online booking" Ministry of Railways website ranked first, whether in Baidu or Google search (see below), regardless of the site has no keywords and titles and so on. Peers also know that a word of a large number of searches and Web site related clicks will greatly affect the ranking of the site. This is also one of the search engine algorithms.

  

3. The hot event accelerates the collection. Most of the same industry are very smart, in the recent "online booking" This event came out, hot word "train ticket online booking" The word in Baidu index hot spot rose to more than 300,000. So someone in a lot of outside the chain post or blog to add these hot words, of course, is not pure plus hot words, there are simple description and so on. Later found that Bowen and so are included, and very fast, and some are basically seconds.

In short, an event and other things exist inevitable connection, good at discovering things exist in contact, rational use of these things can truly achieve for me. This article originates from Ysj90.co.bokee.net, reprint please declare the source.



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