"Website SEO equals data analyst"

The author recently in the Webmaster station to see a lot of SEO equivalent to the data analyst's speech, as a immersed SEO5 of the webmaster, this is undoubtedly a very funny saying, if the data analysis can do SEO, then we seoer to rely on what to eat?

Since last year Baidu released the "Content for the king, outside the chain for the Emperor" slogan began, Seo fell into a war on the content and the outside chain. Let's start with these two aspects.

The content of the website is basically nothing but the product page and the news page dominate. Product page I do not say, because many of the site's product page in its online time has been determined well, is not a large-scale rectification. For the news page, an analyst, you can analyze an article, or the number of keywords in the product page, density, what else? If an article is like you to some rubbish article piling up some keywords words, that also called soft wen? I want to ask: Do analysts know how to write soft text? Does the analyst know where the key words in soft text fit? Analysts know what kind of soft wen Baidu will be included, Baidu will give high weight?

Then the outer chain. When a lot of the chain is in front of the analyst, I want to know what he can analyze. One or a bunch of chain links to your site, you can draw what results? Do you know how many weights this chain gives you? Do you know where the outgoing chain is valid? Do you know what kind of outer chain can be passed by a third party platform or a portal or a forum? This is not the result of data analysis, but the experience of accumulating with blood and sweat through webmaster attempts again and again.

Of course, I never think SEO is only the chain and content of the slaves, it also contains countless things. As for today, I encountered a problem. Today, the author of a website check, found that the site keywords have to the home page, but the release of the news is not included, the author looked at the normal Baidu snapshot, the article content is normal. So began to look at the IIS log, found that the IIS log Baidu Spiders do not crawl inside the news page, and then to view the site's robots.txt file, and finally found the author of the horror scene: in disallow behind unexpectedly follow the News page directory! I want to ask: Can a data analyst find these problems?

I never deny the importance of data analysis. But as a webmaster, I think it is just a seoer preparation work. Through data analysis, you can see the gap between you and other sites, you are better than others where, poor where. But just know, how to do it or by action. Data analysis is just a theory of uncertainty and relative accuracy. But for the search engine rules that we can never guess through, only practice can prove right and wrong. Data analyst's Achilles heel also lies in this, they only can analyze, and when to be specific how to operate, I think Seoer does not have to be able to compare.

As far as the author is concerned, the analysis of data is like the content of the chain as mentioned above. He's just part of the SEO and not all of it. A site wants to be in the rankings of the front is not the content and outside the chain do a good job, it contains countless aspects. Many other people think that SEO is just outside the chain and content just as the data analyst is SEO, you can very loudly say to them:

If it works,why don ' t you try?

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