Reading SEO: Ranking is not the only criterion to measure the value of a website

In the website construction, the rank is manifests the website value the visual display, however the website rank is not the only measure its value the sole standard. On the contrary, some obscure, always does not show mountain not leaking site still has a huge value and user returns. So what factors contribute to the "change" in their value? In the absence of site rankings, how to obtain traffic to increase its value, access to accurate traffic to promote profitability, is today to analyze the topic.

Web site development can not be separated from the search engine, traditional Web site construction and optimization always think so. However, the "barometer" of the search engine is not easy to make the site often face down the right, or even degenerate to the end of the K station. However, as a webmaster, there is only such a choice to compromise it? In fact, do not rely on search engines, even if there is no site rankings, even by K station, can still be rich to do, and its use, its effect is far beyond the search. Thus in the website construction, the ranking is not the fatal factor which decides the website development, the multiplex development website is easier to enhance its accurate value. Why do you say that? Although the development of Web site can not be separated from the support of traffic, but its conversion rate is still an important factor. and the general Web site, how much conversion rate of the day? It is not impossible to diversify the site, to improve the accuracy of conversion, or to abandon the search engine to be independent.

　　One: Create a website value loyalty and viscosity indispensable

Website development, is always a flow of accumulation process. If rely on each day "new" traffic to improve the pace of development of the website, then there will always be lost traffic day. For example, Tencent QQ is powerful, but how many new users each day to join it? Tencent is huge, relying on the user's loyalty and viscosity, so even if the search to discard the traffic, its value will not be any depreciation. So how to promote user loyalty and viscosity?

A: The value of the site to determine whether the user "looking back." Make a site that can stay, not rely on a lot of data repeatedly from the search engine to get long-term new users. And the real can stay of the user's website, must be in the relevant field occupies a unique advantage, what kind of advantages unique? For example, at present the same information has emerged in the Internet, and the webmaster if you want to keep your visitors, only to the same content to do more refined and fine, then will get the user's appreciation. However, speaking of easy to do difficult, some sites each day to monopolize tens of thousands of of the key word flow, but lost the search engine, its effect rapid is devalued, which is not the reason to stabilize their own users. Do a hypothetical, if QQ was K, its users will leave? What is always attracted to the user, is always worth the webmaster pondering the topic, winning users can not only be reflected in the flow above.

B: Whether the website can make people "play" up. As a webmaster, we should always be aware of the Internet users have two reasons: the first is to browse the information required, the second is to relax entertainment. If you catch any of these two points, then you get the user. In the last paragraph we analyzed the former, another point, who can make the user "play" jolly, then who wins the user. Users have a unique view of the same website, is the most beneficial proof of its value. In this regard, as a webmaster may wish to investigate what the user is playing what content, and what will be on your site feeling unique, good at analyzing users, more good at success.

　　Second: Diversified for the development of the website to do the basic construction

Some sites even if the day access to tens of thousands of IP, the final profit effect is general, but some sites on average only thousands of IP but can win huge value, which is what kind of factors are decided? The reason is more due to the credit of precision flow. How to improve the website accurate traffic, about search engine this aspect does not do too much elaboration:

A: Interaction is a good factor in increasing its flow. Take the blog system, in the search engine is not included, how to increase its traffic? Bloggers can take the blog interactive mode and produce more accurate traffic. such as SEO blog, you can do a lot of SEO class of mutual tread, which gets the flow has a return visit, there are users to see the message after the follow. If a client does business and is not very satisfied with its station, because of a message, the next employer may be you. Of course, examples are examples of which there is a lot of learning. If you do 100 blog interaction, then one months later, even if their own site is not included, its traffic is amazing.

B: The value of friendship links. About friendship links can bring more accurate flow, many people are more skeptical, it is generally believed that friendship links only to increase the weight of the site tool. However, I would like to say that the friendship links do properly can also bring the flow value cannot be ignored, but the key is that the Friendship chain station has a very high conversion rate. Generally speaking, Friendship link website conversion rate High if high, then its link also more easily by the user attention. Similar to the binary Shijiazhuang Network Marketing Blog, every day from the friend chain brings a lot of traffic.

C: Further search for accurate customers. The above two points of content mainly explains how to make users find themselves, but as a webmaster, more should take the initiative to find accurate customers, only in this way can not be submerged in the "No Search, logistics volume" of the torrent. And how to find accurate customers? binary system that "soft text promotion" is the most effective way to promote the value of soft text to play properly, get is not just outside the chain, graph King has also "graph King: Why I encourage writing soft wen" wrote: Soft Wen is a very free and convenient way to promote the flow of the promotion also do have a detailed analysis.

Binary Network with professional website construction Company (www.joyweb.net.cn) that: The site ranking is not the only measure of its value, the value of the site in the "accurate" flow of the final value, how to improve the accuracy of user flow is nothing more than "service" and "direction" to start, the climate to find prospective users, Stick to the user, then success.