Research and Analysis of Seo keywords

Keyword research and analysis is a relatively arduous task. professional keyword research is the foundation for the success of SEO. Many new website holders think that keyword research and analysis is a very simple process. They think that free search term suggestion tools such as Overture can give them a striking effect.

Unfortunately, the free tool will only give you a rough guide and quickly point out whether a keyword is worth your further research. The free keyword research tools provide limited information.

Real keyword research requires the completion of the research and analysis processes. There are many important links in these two processes and they cannot be ignored. If you want to complete this keyword research by yourself, it is like asking a doctor to repair your car! When I was doing SEO consulting services, I suggested to all the customers that I should hand over this work to experts with professional keyword research tools and knowledge.

The following are five important aspects of keyword research and analysis:

1. Implicit semantic index (LSI)-phrases using multiple words

Implicit semantic index (LSI) is an important factor in search engine optimization (SEO). You are familiar with the basic knowledge of LSI and know how it can make your SEO profitable, and learn aboutAlgorithmWhen updating, the importance of LSI; mastering this kind of best search engine optimization practices (also known as the "White Hat" technology) will benefit from your keyword research.

LSI is no longer a new concept. Those who have been doing keyword research in recent years know that the use of synonyms and long tails is the simplest "interpretation" of LSI ". Generally, these long-tail keywords bring more traffic to your website than the main keywords. In fact, implicit semantic index has become a factor that must be taken into account in keyword research and SEO.

2. Research on specific keywords on this page-targeted research on the target keywords of each page on the website

A large number of keywords are used, and the same meta keyword tag is used in every webpage of the website. This is the most common error in keyword research. I can tell you that this is completely ineffective! For different webpages, your keyword research should also be different. It is best to have 2 to 5 keywords for each webpage. This will bring you better results. You can combine the best search engine optimization practices to provide a high ranking opportunity for each web page.

3. keyword research and reference search engines in different countries

Remember that there are also regional differences between search engines. Even if the language of a country is a language you are familiar with, when you start to study keywords, you still need to study keywords in various forms, check whether the spelling is correct by referring to the search engine in this country. Because... For example, English and Australian expressions, terms, and spelling may be different (especially the spelling of words such as color and personalised usually have the difference between Se and ze ). When you encounter words that often forget how to spell, it is also important to know the reference search engine. Therefore, you must search for the words you want to search in Google. co. uk or au.yahoo.com.

4. Keyword analysis-Mutual reference in search engines

Most of the research on keywords is carried out within the web page. Now we will talk about how to search for these words in a search engine. First, we need to understand the following questions:

Are the keywords on each webpage indispensable?
Evaluate the degree of competition for your keywords.
Are other websites that share the same keywords as you actually your competitors?
What is the direct connection between a website with the same keywords as your website and your industry, products, or services?
When analyzing keyword phrases, these important links are often forgotten. After all, keyword research and analysis are the foundation for the success of Seo. You certainly won't want to spend time and energy optimizing inappropriate keywords! Therefore, when studying your keywords, you must carefully consider these issues.

5. Keep researching your keywords-repeat the process of your keyword research on the basis of consistency

After a period of research, you may feel that you have completed the keyword research and analysis process, and laid a solid foundation for your SEO movement. But in fact, you still need to monitor your keywords at any time and make some adjustments when necessary. For some other reasons, keywords need to change frequently. Continuous Research on your keywords is the essence of best search engine optimization practices.

The most successful strategy to make your keyword research easier:

Many website holders will choose to complete keyword research and analysis. This is not the most effective strategy for the most effective results. Effective keyword research can not only lay a solid foundation for your effective Seo results, but also improve your website rankings to a certain extent-and even help you surpass your competitors!

To make your keyword research easier, the most successful strategy is to hire a professional keyword research and analysis expert. Focus your energy on what you are good at, and let SEO experts analyze this keyword for you.