Search Engine Optimization Technology Tutorial Full edition Fourth Chapter SEO under the guidance of technical support
Source: Internet
Author: User
The Web pages of search Engine friendly are static web pages, but most content-rich or interactive sites are inevitably used in relevant technical languages to achieve content management and interactive functions. SEO ideas under the guidance of the technical support, mainly for the specific code optimization and dynamic Web page static processing measures.
Title and Meta tags An HTML document that has an. html or. htm extension is called a static Web page. Meta flags, which are used in
<title>title title </title>
<meta name= "keywords" content= "Web page description" >
<meta name= "description" content= "keywords" >
......
Although the meta itself is not enough to solve the ranking problem, the writing of meta tags is still the foundation of Search engine optimization. The clear and accurate Meta text and the text content of the keyword echoes, is the ranking of the important condition of adding points.
Titles (title):
Web optimization can be said to start from the Title. In search results, the first line of each crawled content appears as the title of the page, as well as a page in the browser, and the title of the page is displayed above the address bar. Therefore, Title is the core of a page. The writing of Title should pay attention to the following questions:
1, title short refining, high generalization, contains keywords, rather than only a company name. But the keyword should not be too much, not more than 3 phrases. The title of the corporate website is usually based on the company name + key words content
2, the first few words on the search engine most important, so the keyword position as far as possible.
3, it is best to organize the title into a grammatical structure and reading habits of the phrase or phrases, to avoid meaningless phrase list of title
Keywords (Keywords):
Keywords Tip Search Engine: This site content around these words unfold. So the key to keywords writing is that every word can find a match in the content to help rank. The keyword writing techniques in Meta are presented in the preceding "keyword strategy".
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