SEO tools: detailed explanation of Functions of Google's website analysis tools

In SEO tools, we recommend Google website traffic statistics tools.

This traffic analysis tool is very powerful.

We will analyze each function block to help you maximize its value, not just to view traffic and keywords. The most important thing is to give you the minimum time to understand this tool.

"ConsoleOn the left-side navigation pane:

Console:

The homepage of the analysis tool. You can click the "add to console" button in each function section to view the overview. By default, the following content is displayed:

1. The number of shards, the same IP address, and the last time after departure, calculated as two.
2. The total number of clicks on all pages.
3. The number of pages accessed each time, and the average number of pages clicked each time a website is logged on (PV ).
4. The average website stay time, and the average time from website visits to departure.
5. Bounce rate: the percentage of traffic that leaves when only one page is browsed.
6. Percentage of new visits, calculated by IP, percentage of new visitors to the number of visitors.

You can query data in all the time periods.

Visitor:

Analysis Tool Traffic Analysis Section. Images and texts record and analyze non-private data of visitors to the maximum extent. Any data indicator includes: PV of each page accessed during all time periods, average website stay time, proportion of new visitors, bounce rate, and so on.

1. Benchmarking allows your website to vertically compare traffic indicators with other websites. Through comparison, you can find the areas that need improvement and enhancement. Very attractive features. Unfortunately, the current features are not complete and are being tested. We will introduce many features.
2. The map overwrites the map to show the locations of visitors around the world. visitors from China can be precise to cities. (PS: from the distribution of 100,000 Seo traffic maps, it can roughly reflect the cities in China where Seo has a higher degree of recognition .)
3. By observing and analyzing the data indicators of new visitors and visitors, you can find out which of your site's marketing and customer loyalty needs to be improved.
4. Language: The default language of the visitor's browser.
5. Visitor trend, comparison and analysis of traffic data indicators in different time periods using various charts and texts.
6. Visitor Loyalty, in the form of charts, reflects user loyalty from the following indicators:
   1. Loyalty: count the number of visits within a specified period of time.
   2. Recent: the time when a visitor visited the website within a specified period of time.
   3. Access Duration: the time of each access within a specified period of time.
   4. Access depth: count the number of pages accessed each time within a specified period of time.
7. Browser functions: analyzes users from the perspective of Client browsers, including browsers, operating systems, screen colors, screen resolutions, flash versions, and Java support.
8. Network Location, visitor network location, access Host Name (such as: seowhy.com or www.seowhy.com), network speed during access.

Click Volume Source:

Analyze the sources of website clicks, including direct clicks, referral websites, search engines, and advertisement promotions, and the proportion of these sources to the total traffic.

For Seo workers, it is vital to analyze the traffic sources of Search Engine keywords. Through keyword traffic analysis, you can gain a deeper understanding of users' search habits to develop and modify reasonable keyword plans.

Content:

Count the number of times all pages of your site are accessed. You can sort these methods in multiple ways, including: overall page views, number of visits from a single IP address, stay time, bounce rate, bounce rate, and income indicator. By collecting statistics on content access traffic, you can clearly grasp the interest points of website visitors to provide more valuable content. The most valuable content analysis includes:

1. The most common content is the webpage with the most visits.
2. The most common target webpage, that is, the one with the most webpages accessed through other webpages.
3. The most common exit page, where the user can leave the website at most.

The most exciting feature provided by GoogleWebsite coverageFunction. You can clearly see the number of clicks and the proportion of each link on the webpage.

Objectives:

If you are running a website that requires several steps such as e-commerce and download to complete the expected operations, this function will play a huge role for you. The demand for such features is not very high.

From: http://www.seowhy.com/14_95_zh.html