Seo Knowledge Sharing 2. High-quality links

◆ Links in the search engine directory and links to websites already in the directory

◆ Websites related to or complementary to your subject

◆ Websites with a PR value of no less than 4

◆ Important websites with high traffic, high visibility, and frequent updates (such as search engine news sources)

◆ Websites with few export links

◆ Use your keywords to rank the top three pages in the search results

◆ Websites with high content quality

Compared with high-quality links, the following links are called spam links, which do not affect or affect website rankings:

◆ A large number of posts in message books, comments, or BBS are carried with website links

◆ Websites that have added too many export links (dozens or even hundreds of "Links" Have one of your websites)

◆ Add link farm, bulk link exchange programs, and cross link to automatically exchange links with a large number of member websites, it is regarded as a typical spam link by search engines and is very likely to be punished or implicated. Google will permanently delete websites that use linked programs.

Two other import links are mistaken for increasing the link breadth:

◆ Click the paid search engine ad link, such as Baidu bidding ranking and Google's keyword advertisement on the right.

◆ Multi-layer membership Alliance (Affiliate Program) links.

These links do not direct to your website, but to the website of the Alliance owner, so that they can track and click billing, so they will not increase the link breadth of your website.

Of course, if you host this membership alliance, your server will be tracking member websites and directing them back to your site. In this case, it will also help increase your link breadth.

How to obtain high-quality import links:

1. Submit a website to the search engine directory

2. Search for website exchange links

Commonly known as links or mutual links. The foundation of the reciprocal link is that the content of your website is of high quality, otherwise the request link is not easy to succeed.

Exchange link objects include:

◆ Websites that have joined the search engine category directory

All websites in the directories related to your industry in the main search engines are ideal link objects.

◆ Websites connected to your competitors

To find these websites, enter "link:" in the search engine and enter the competitor's domain name.

"Link: theirdomain.com" and "link: www.theirdomain.com" can also obtain target customers from competitors while obtaining links.

◆ Objects in the business chain

Competitors are most related to your subject, but the exchange link is unlikely. Therefore, you can consider exchanging links with upstream and downstream partners in your business chain, including distributors, agents, suppliers, and other websites.

◆ Easily discovered websites

Such as those websites that make search engine advertisements, other websites that are vigorously promoted, and websites that are naturally ranked well.

After finding the above website, you can analyze the link to check whether it is a high-quality link object. Such as the traffic Alexa ranking, the PR value, and the number of exported links are the basic conditions for the test. It is best to provide the link's HTML source code information for the other party, so that the link exchange object simply needs to copy the code and embed it into its own webpage. Note that your website can be accessed through several different URLs. A unified URL must be provided for the Exchange link.

The process of exchanging links is obtained after careful analysis on the website of the other party through a sincere one-to-one connection, rather than the spam bombing of the Internet.

3. The website is actively linked or reproduced

This is the link most appreciated by search engines, and it is also the root cause why search engines attach importance to external links. If your website has rich content and high quality, other websites will take the initiative to link your website to their website. Especially when your website provides a lot of related free resources and knowledge bases, the chances of being linked and reposted by other websites are high.

4. Post Professional articles on important websites

Enclose the target keywords to post articles on some important sites, add your website signature in the article or end, or add your links and website descriptions around the keywords in the author's profile. In this way, both high-quality mutual benefit links and target customers can be obtained. Do not forget to add a website link to your blog log or personal homepage. Note that the title of each article you post should contain keywords.

What is an important website? It refers to websites with high traffic and prestige. In my personal experience, you can use keywords on your website to subscribe to news from mainstream search engines. websites that are used as news sources are regarded as important websites by search engines. The search engine searches these news sources once a day and updates them frequently. The links on these websites naturally become updated objects, which delivers excellent results.

5. Submit the website in the Industry Directory

Submit your website to more related network directories, industry directories, business directories, yellow pages, and white pages as much as possible to join the Enterprise Library.

Recommended tools:

Query the import links and quantity of the website:

Www.sowang.com/so/ (comprehensive query: including link breadth, PR, Alexa ranking)

Www.marketleap.com/publinkpop (can be compared with multiple competitor websites at the same time)

Www.uptimebot.com (check the indexing status of 10 search engines at the same time)

Www. seotoolkit. co. uk/link_popularity_checker.asp

Reprinted: http://www.seo-ceo.com.cn/read.php/49.htm