Outside the chain, from the moment of the birth of the SEO, decided a lot of practitioners to work on this piece. Today the reason for posting an article to Lu Songsong, the reason is due to the previous days in the LU Songsong blog post a "5-minute combat 1000 anchor text outside the chain" article, read the comments, there are good and bad, good for the time not to discuss, is basically in these two points to discuss.
1. Comments outside the chain is JS call, can not be crawled by spiders;
2. Comments outside the chain are added nofollow outside the chain, do not transfer weights;
Since it is dry article, then in the disclosure of dry goods before we solve these two questions, I believe that we do SEO so long, no matter how you operate, no matter how to discuss, practice is the only standard to test the truth. First of all, let's prove whether the comment chain can be crawled by search engine spiders. Here need to rely on the Baidu webmaster platform of the outside chain analysis, often do SEO friends should have been familiar with the Baidu Webmaster platform of the external chain analysis tools, this tool since Baidu announced the automatic rejection of garbage outside the chain, warned us, this tool inside the outside chain is not garbage outside the chain, since not the outside chain of garbage, It means that the outer chain is a valid data. Of course, do not rule out the search engine crawl errors to determine the external chain for effective outside the chain to join in.
Proof Comment Anchor text can be Baidu Spider crawl the best way is to use the assumption method, assuming this blog comment outside the chain is not crawled, then the other is crawling, if the outside chain can be calculated to Baidu outside the chain analysis, that the outside chain can not only be crawled and is not garbage outside the chain (Baidu recognized effective outside the chain), Experiment is the best way, in order to indicate the comparability of experiments, a total of three different sites for the experimental demonstration, as shown in:
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The above three sites have been pro-testing outside the chain can not only be crawled by the search engine, will also be added to the Baidu Webmaster platform, so here also remind some SEO friends, some things have no use, practice is the best way. If a friend is careful, I believe you see the last picture of the anchor text outside the chain and the front of the outside chain is different, that is, the outside chain is not in the name of the message, but in the content of the comments left anchor text, the method is very simple, dare to try you can do, The code-savvy friend puts the hyperlink code in a comment to produce the effect, as shown in:
Before release:
After publishing:
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Of course not all the plug-in site can be published, need a site to try, a lot of invisible anchor text outside the chain method is so produced, but often this invisible method is most SEO people ignore, and still blindly to find the so-called high-quality external chain channels.
Experiment finished these points, the following into the topic, talk about this article of dry goods, so-called dry goods are to follow the basis of the experiment to do positive and negative argument, the final result is called dry, otherwise and some nonsense and no difference. Below I will take the question to everybody to dissect the SEO outside chain the way.
One web site out of the chain of the maximum number of effective?
Have to say that the Baidu webmaster platform outside the chain analysis to give us in the station to provide a large number of optimization advantages, especially the external chain data Index analysis is more obvious. I believe that most of the friends who have done SEO have sent the so-called Sina blog, netease blog anchor text article outside the chain, but many friends are not only hair one, but more than a hair. I do not know when the release of the chain when you have not thought of such a problem, such as you are a search engine, each of the external links to vote on the power of the page, a Web site you will be endless to add points to him? Search engine is not silly, if you can vote indefinitely, then you completely send a website outside the chain, There is no need for multi-site publishing at all. The problem comes, assuming already out, if the search engine for the same site published outside the chain has a threshold, then this threshold is how much? What is his judgment? Experiment is the best way to prove it, I will test 10 websites for the test by half a year, for the sake of the comparability of experiment, I will be published outside the chain site to do the full site link publishing, so that all pages of the site will produce anchor text outside the chain, the data test as shown:
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From what we can see, almost all of the Web site is added to the chain 3, of course, many friends will ask questions, my site is not three, some hundreds of, or even thousands of, below in the analysis of a picture, as shown:
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As shown in the data, careful friends will be sent, although this site is included in the chain is 21, but the so-called 3 is their own site links up to three, that is, in general, a page of their own site in another site published anchor text article, will calculate three times add points into the Baidu webmaster outside the chain analysis data. If you do SEO friends more careful to ask questions, found that the anchor text for nine ball data is 6, and is the same link. If you look at the fact that there is still a difference, the difference is that a slash, the slash represents your address points to a directory under the domain name, so not the same link, the resulting addition is also not a data value. However, there are sometimes exceptions, which add 4 or more, but this is a small probability event, as shown in:
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If a friend has doubts about this, you can go to see the external chain analysis of their website, to see if the conventional search engine is calculated in the majority of the 3 outside the chain. Anyway, through this experiment we proved two results, the first, the same website published outside the chain is a threshold; second, under normal circumstances, the threshold data is 3.
Second, the release of the chain which will be voted bonus points?
Through the above case and a large number of data testing, I believe many friends will ask questions, since we are testing the full site link, the final data results tell us that the value of the outside chain of the normal status is 3, then the whole site link assumes that the page is 1000 pages, that is, 1000 outside the chain, So what are the 3 points that will be counted in these 1000 chains? This is the second point that we are going to analyze and justify.
We all know that the weight ratio of a website is from top level domain name > Level two domain name > level three domain name, page > channel page (catalog page) > inside page (article page); The F page model is the navigation weight > Body Content Weight > weight at the bottom of the page. This can be assumed, if we are on the same site for the full site link, and are the bottom of the website, then the bottom of the site is the weight of the import is the same, the only difference is the page weight, because the different page weights are different, we are as follows:
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In fact, we see that if the whole site link, the choice of three pages is mostly from the site of the weight of the page to obtain, mainly home, followed by the channel page, in the second is the content page (of course, do not exclude some of the internal page weight is higher than the channel page). Through the experiment, we can come to a conclusion that any Web site published outside the chain, the effective calculation of the external chain value will be released from the external chain of the site page weight to crawl, mainly reflected in Home > Channel page > Inside page, included pages > not included pages. And here also to prove whether the chain is recognized by the search engine and does not have much of a relationship, not included in the page release of the chain is still valid, if there is doubt, you can observe the external chain of their own web site data values are not included in the page is also added to the webmaster platform outside the chain analysis.
Three, the same page two outside the chain will calculate which outside the chain to vote?
Even if we make such a conclusion, the same site published by the chain will be based on the different page weights to filter, then if the same page published two the same anchor text outside the chain to the same page, the two outside the chain will be calculated two times or once, if the calculation is how to calculate it? This is the point where we need to make assumptions about this topic, as shown in:
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As shown, we found a test site in the external chain analysis platform, a total of two outside the chain, which has a chain of anchor text is a billiard table brand, we open this page, this site I left two anchor text all point to the same link, but the final calculation to join the pool table brand, not billiard table price, So by false try we can conclude that the same page is published by multiple external chain of anchor text value only one will not be multiple. So many friends in the hair outside the chain when the anchor text behind with a plain text outside the chain, in fact, the search engine will only crawl a piece of data, more released is purely wasteful. So through this test, you should also see why only the pool table brand instead of the billiard table price this anchor text value? Careful words you will find that is because the billiard table brand in front of the anchor text, according to the Spider's page crawl habits, from top to bottom, from left to right. Therefore, this experiment tells us that the release of the outside of the chain is closer to the page, the effect of spider crawl is better.
Iv. what kind of external chain is the high-quality outside chain?
This topic can be said to be a commonplace topic, but often these commonplace topics are ignored by the home of the real meaning. A conclusion was drawn from the sale of an external chain of nearly 100 optimized sites, with high-quality external chains satisfying several features:
1, the link does not have to be related, but must maintain the high quality update frequency, the update frequency is higher, the spider crawls the frequency also to be better. The larger the frequency then the exchange of links spiders will also crawl their own site, so as to enhance their entire station spider crawl frequency.
2, the purchase of one-way links in general, quality is relatively good, but must be released in the day, not all day, because the search engine will detect the update frequency of the chain, when the short-term internal and external chain is not normal easy to enter the cheat system, the final ranking down. However, through a large number of site testing, a short period of time to publish a large number of external chain for the site will have a ranking impact, if there is no ranking site release a large number of external chain and not much impact (PS: itself there is no ranking, even if cheated, or no ranking, affected rate is less than the ranking site).
3, the chain must follow a stable, high-quality outside the chain absolutely no stability, if not stable, whether it is related to the chain or irrelevant outside the chain, for the optimization rankings are undoubtedly harmful.
Finally to everyone summed up, "content for the king, the outside chain for the emperor" the existence of the word naturally has his truth, whether it is the station optimization, or station optimization, 90% of the SEO staff are blindly following the hearsay. In contrast, no matter what method, everyone has the skill of each person, but the Tao of SEO is absolutely original aim, only practice is the only standard to test truth. Do SEO outside chain training is no exception, although the market is flooded with a variety of training, but the real actual combat is the only way to improve their level.
Source: Lu Songsong Blog, Welcome to share, qq/:13340454
Original address: http://lusongsong.com/reed/7660.html
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SEO outside the chain algorithm exclusive disclosure