SEO should focus on holiday keyword Optimization

Today is Singles' Day. It is not a very important holiday, but the search attention of this word is astonishing. In fact, Google has repeatedly mentioned in many places that enterprises should have holiday effects, this holiday effect may be an opportunity for many small websites. Let's take a look at the overall trend of holiday keywords, characteristics, and how to optimize them.

• 1 Holiday keyword Trend
  
• 2 Holiday keywords
• 3 Seo Discussion
• 4. More Seo Basics

Holiday keyword Trend

Through Baidu index and Google search analysis, we can see that the attention of Singles Day is increasing year by year, and other holiday keywords are basically the same trend. It can be seen that the optimization of holiday keywords is more and more important.

 

Holiday keywords and query features

Holiday keywords are characterized by periodicity, predictability, timeliness, and sudden traffic. As the holiday approaches, the frequency increases, festival keywords like Singles Day are mainly related to songs, text messages, blessings, origins, and so on. Different festivals have their own characteristics. For example, Mid-autumn Festival involves verses, "Spring Festival" will involve parties. From the search results page, Baidu, based on the characteristics of the festival, in addition to the encyclopedia, basically the latest and recent pages, and Google, in addition to the encyclopedia, there are a few old pages, basically new pages, at the same time, this keyword is displayed through the rich content of the latest blogs, news, videos, and images.

Seo Discussion

Holiday keyword optimization, the best is the topic mode, a large number of aggregationArticleAnd cover all the queries. Through the Baidu index, we can see that the highest degree of attention of Singles Day occurs on the day before the holiday, so we have a good grasp of the time, starting from the day before the holiday.

From the search results, try not to expect the last year's holiday URL to achieve the optimized effect. For example, this year, try to add 2009 to the URL, to meet the timeliness requirements of search engines. And points to the topic page through the important page.

Of course, if the content, especially the video and image content, can be copied in large quantities, it will undoubtedly expand the influence of the site and quickly increase a large number of external links.

More about Seo technology and basics

What is a key word)
Google ranking Factor Analysis (1) -- keywords
"Rel = nofollow" attribute
Keyword stuffing)
Cloaking, camouflage, and blind eye

Bridge page, doorway page)

 

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