SEO skills for news articles and web pages to gain ranking advantages

Source: Internet
Author: User
Tags advantage

We often see some well-optimized websites or blogs. Why does their article have a very good ranking advantage? When writing an article, you can apply some seo skills to gain a very large ranking advantage. In general, we can start from two aspects.

 

1. Website articles should contain targeted text, appear properly, and increase the density value appropriately (note that it is "appropriate" rather than keyword accumulation ).

2. Website articles should serve as a carrier for internal links.


In fact, the specific text in the article should be the same as the soft text writing skills. How can it be regarded as containing targeted text? For example, in the article "I think", you will write "search and view what seo companies think", which undoubtedly adds "keywords" that match the website "; in this article, some terms must be used. Do not use expressions that are rarely used by some people. For example, people often say "search engine optimization", but less "SE optimization ", therefore, we should try to avoid such words in the article. Obviously, people will not search by your expression.


The targeted text of the website article should also be reflected in the title. For example, I have the keyword "SEO skills" in the title of this article, then SE understands what the content of my article is about. Under the same conditions, it is generally considered that keyword appearing in the title is more important than keyword appearing in the article. By the way, under the same conditions, keywords appear at the beginning and end of the article, which is more likely to be paid attention to by search engines (SE) than keywords appear deep in the middle of the article.

The density value of the preceding keywords should be emphasized as appropriate. To grasp this degree, you need to observe and grasp it. Too many keywords in the article are meaningless and may be self-defeating. I just want to remind you that the word "SE" must be emphasized. Generally, it takes two or three times. We need to face up to the seo skills. For example, if two keywords are crowded together, we have also added a rough emphasis on whether this will be recognized by search engines as a keyword accumulation, or we want to increase the density, it is not correct to emphasize specific words.

In addition, in seo optimization techniques, the article should not be too short. SE has a page similarity problem. If most of the two pages have the same text, SE may treat two pages as the same page. If there are a lot of such situations on the website, your website's position in the search engine may be greatly reduced. However, no matter how the article is "rationalized", it is unreasonable for users to read the article.

 

How does a website article affect internal links? If there are many unfamiliar terms in this article, I will certainly use the link to the corresponding page as appropriate. This is not only intended for users, but more importantly, it provides a link carrier for the article pages of the website. If all the articles on this website go on like this way, a very complex internal link network will be formed. This optimized transmission will be of great benefit to the improvement of the weight of the entire website. Therefore, when I am sending an article, I often get used to using Baidu's site search command "site: www.111cn.net", and then find the link content most desired by users.

But then again, we must always believe in a truth that is far from enough. For this practice, I suggest you refer to search engine optimization SEO every day.

 

In fact, the SEO skills in the article are far more than that, and there is no final conclusion.

 

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