Share SEO Strategies

SEO threshold is very low, so do seo people more and more, but, really do a good few people can maximize the value of SEO less people. What is this for? This is because they understand the SEO strategy is different, here to share some SEO strategy, may be able to give you some inspiration.

One, what is SEO strategy?

SEO strategy is the word I was a few years ago to some large web portals or large enterprises to do SEO services, the creation of a noun. That's how I define it myself:

SEO strategy is a kind of creation or combination of resources, the SEO effect to play to the greatest means.
----------Wang Tong

Two, SEO strategy and the Difference of SEO technology:

Learning SEO technology, is to learn the ranking factors of major search engines, this online can find more or less a lot of information and articles. But, understand the SEO technology is not equal to you will SEO, so I often say a word: Know not equal to Will!

SEO strategy Since is a strategy, that the center of gravity is not technology, but skills. What do these skills depend on? By the practice, by the summary, by the thinking and innovation.

Here are some ideas to share:

1, will technology is not equal to the use of technology
For example: Do the Web site will be HTML language, but some can use this simple language to do a monthly income of millions of websites, but also for survival in the helpless Curse of the Curse of the day curse the community.

2, will be SEO technology is not equal to the SEO strategy
Talk about SEO technology, a lot of technical background and then learn SEO people always have a sense of superiority, feel that they are the root of the technical background is good, but give him a large site to make him do seo, he is difficult to SEO very good. Why, then? Because he knows how to achieve the best results, that is, because he does not understand the SEO strategy.

At present, all large websites have SEO supervisor or the person in charge, but these big websites will come out high price please me to do seo, why? They want not simple SEO technology, the most important is that I gave SEO experience and SEO strategy.

Second, the SEO strategy includes those parts:

2-1, keyword strategy:

I have always believed that the key word research in this field is a piece of fat, in-depth into the, is not to do SEO, single do AdWords are making money. So there's a lot of strategy around keyword-centric, and here's a simple strategy.
Here's one of the simplest examples:

Multi-keyword strategy: Many people do SEO is one or two words to do rankings, so the row up, the effect is not particularly obvious, and in the increasingly competitive today, it is difficult to achieve very good results. What if you choose 50 words at a time? These 50 words all go up is impossible, but most of them are not difficult to do in front, combined with the effect of far more than one or two hot words.

Of course, there are many strategies for keyword, such as creating search source strategy, manufacturing keyword strategy and so on. In short, the key word research is good, inside the money-making space is very big.

2-2, site layout strategy:

Mainly according to the characteristics of the project and the needs of the SEO, the site, columns, content and other aspects of the layout. For example, I 05 years to a well-known it site planning time, will be SEO integrated into the Web site Cooperation Alliance, get a very good effect, is a site layout strategy.

2-3, the website structure strategy:

Different sites, not enough features, adjust the structure of the site and performance forms, so that the site can be reasonable highlighting more keywords to achieve the best results. For example, air Tickets hotel booking site, the current framework to do SEO effect is very limited, but if you can follow our strategy for the layout of the structure, you can achieve very large changes.

Most of the site planning in the concept of Web site link frame, most of them are imitation, if integrated into the SEO, into the marketing concept, which requires more love Oh more innovation and skills.

2-4, increase the link strategy:

How fast, reasonable, continuous increase backlinks, different sites also need different strategies, to formulate a good link to increase the strategy, and then have the plan to execute, to achieve the best results.

2-5, SEO project management and implementation strategy:

Corporate websites, industry sites, portals, e-commerce sites, and so on, different Web site technology base is different, so the implementation and management strategy is also different. For example, the portal has its own very strong technical team, and the enterprise site does not have, some of the industry sites have, some did not, E-commerce site many technology is outsourcing and so on. For different types of Web sites, but also to develop a suitable for their SEO implementation and management strategy, so as to put a good SEO project execution.

2-6, SEO profit strategy

This is not for the service, but for SEO workers, learning will be SEO, how to make money with SEO technology, how to commercialize the more successful SEO. If the resources for their own advantage, choose the appropriate SEO strategy for their own money, this also requires some commercial strategy.

I have written an article "Wang Tong: SEO six ways to make money" share is six ways. Choosing each method requires a lot more skill. For example, I am in the SEO training, talk about SEO services to make money model, it talked about a lot of psychology, traditional marketing in the standardization of service flow in the application.

Learning technology, do not be limited by technology, learning SEO like, can not confine themselves to the SEO technology, the SEO technology is just a tool, you can use this tool, it depends on your SEO strategy.

L SEO is just a kind of website promotion means;

L website Promotion is only a part of network marketing;

L Network Marketing, just a part of the website operation;

L The purpose of website operation is to profit and make money;