Talk about problems that are often mentioned in communication with customers who have a smattering of SEO

　　

As an optimization officer, I think we all have our own experience of receiving orders more or less. Accustomed to dealing with the search engine we will inevitably encounter a variety of different types of customers. If our customers understand the optimization, then communication will be very smooth, if your customers for SEO knowledge of the customer, then you need to work on the communication skills. If communication is not good to lose customers or users are dissatisfied with the work is likely to occur. Then the following author briefly summed up the author in and to SEO a smattering of people often mentioned in communication problems.

Question: Can you quickly help me to do the first page

As a part of the optimization industry, I think each optimization staff and the author like, want to use the shortest time to help customers get the rankings they want. However, the operation of an SEO project is like brewing a bottle of wine, often good materials and cumbersome norms of the work is not enough, but also need time precipitation. If we get impatient, it will always backfire. We know a number of factors to optimize the length of the project, the site's own factors, keyword competition and so will affect the duration of the project. Some have a smattering of SEO or see what "48-hour first page" of the ads that SEO has a shortcut. Admittedly, there are shortcuts to SEO, is the so-called black Hat technology. And this kind of technology to obtain the effect is often short-lived, when the site was found cheating by search engines, the negative impact on the site will be long-term. As a person in charge of the optimizer we all should be dismissive of this kind of cheating means.

If I encounter a problem with a customer, the author will first give the SEO a smattering of customers to an in-depth education. When the customer has a certain understanding of the time required for SEO, the author will give the Customer the optimization project an estimated time period. In general, some words with moderate competitiveness will give us a two-month optimization period of three months. If the user for the ranking of the time requirements of higher, we will also recommend users to try to bid advertising to see.

Question: How much profit you can bring to us after you finish the optimization rankings

There will be this problem in addition to the optimization of the customer, but also to optimize the existence of a certain doubt, doubt whether optimization can bring benefits, often for optimization is holding a try attitude to see. And this is precisely reflected in the current optimization of the market in a pathological. That is, a lot of people who have a smattering of optimizations think that optimization is the only way to benefit from ranking. We need to clearly understand how SEO is also just part of the search engine marketing. By optimizing rankings It does help you get the traffic you want, but the key problem is how to convert these flows efficiently to real benefits. And this is largely dependent on the quality of your product and the after-sale and so on. In this we cannot simply the SEO and the profit hook.

In the face of the customers who put forward this problem, some optimization staff may continue to render the effect of optimization rankings, because after all, the time gain after the site is not the slightest relationship. And I think we should help clients understand the relationship between optimization rankings and benefits. Don't for orders and myths about SEO. This is a sense of responsibility of the optimization staff.

Question #3: Price can be compromised again

It's called talking about money hurting feelings, but as an optimizer we have to feed our families. Looking at today's SEO market, we can find that the optimized price is already the cabbage price. On some of the website we can see a link with a commission of only a few cents, or even a few cents. Because of today's SEO market has been very rampant. Some of these customers are also increasingly demanding on the cost of optimizing the project. I have encountered a customer proposed in the optimization of the ranking of a word to maintain a few months, in the price is constantly on the cheap. Encounter this kind of customer, I think or try not to pick up, after all, we also want to live.

The above is the author summarizes several common customer questions, as well as the author's coping method. I hope to help you in the process of receiving orders. This article from wowsf:http://www.fhwow.com/reprint please retain the source.