The difference of SEO optimization for different search engines

Often some students will ask the author, different search engine SEO optimization work what is different? In fact, the principle of search engines are the same, then our SEO optimization methods are the same, but some small details are not the same. Before a few years ago, the author has done the testing stage, for different search engines using different sites and different optimization techniques to operate, such as Google search engine, is dedicated to a website to meet Google's algorithm. And then do a website specifically to cater to Baidu's algorithm, the results of the test, the search engine is almost the same, ranking algorithm is more and more similar, so we do not need to different search engines to take different SEO optimization techniques. The author draws the conclusion from the practice, as long as grasps the basic principle of the SEO, completes the website optimization, then our website in any search engine will have the good rank, each search engine's disparity also not too big.

For example, the current relatively large two search engines: Baidu and Google, what is the difference between them?

1. The differences included

Google search engine is relatively easy to include new sites, only the site has some external links, spiders can crawl to collect your site, but Google is a sandbox effect, although the threshold is low, but want to get a good ranking is not easy. Baidu is the opposite, included more difficult, but a collection will be easier to get a good ranking, so the site is included in the station before the optimization for Baidu optimization is particularly important.

2. Weight distribution Difference

Baidu's weight to the home page is relatively high, but Google for all pages are non-discriminatory, whether it is home or inside the page, as long as you optimize the good, you can get good rankings. In Baidu above want to get good rankings, usually need to optimize a good home page.

3. Website content and external chain difference

Google's external links to the site more value, Google's internal elements of the site is not very sensitive, usually ranked in front of Google's site, external links are more, the quality is good.

And Baidu is the opposite, Baidu more attention is the quality of the internal content of the site, a good high-quality content of the site, is that it likes the site, for external links how much, not very concerned about.

4. Ranking fluctuation difference

Baidu above the ranking of fluctuations in the time, is a big ups and downs, the range will be very large, but Google is a step-by-step model, the site will not fluctuate, the rankings will be smooth rise or fall, Baidu rankings may disappear overnight, Google will not generally appear this situation, unless your site cheating is quite serious.

5. Update Frequency Difference

Baidu for the site update frequency is very important, we have regular updates can effectively improve the ranking of search engines, but Google is not very focused on the frequency, just for blogs or some real-time news stations pay attention to, many sites if there is no update, the rankings will not fall very obvious.

In general, we no matter is to optimize any search engine, as long as our SEO optimization is legitimate, in line with the search engine requirements, then no matter what search engine above, our site will or good rankings, so that the difference between SEO optimization for different SEO is very small.

Original Author: Changsha seo,admin5 webmaster Net starter, article source: http://www.wanwanda.com