Use Google's advanced search function for SEO Research

Google Advanced SearchProvides custom search results such as input items, webpage language, webpage region, file format, date, keyword location, domain, and permission.

Let's focus on the date and keyword location. Through the analysis, Lao Hei believes that these two functions can be used for Seo research and analysis.

1. Date
In Google advanced search, the date customization includes: any time, past one day, past one week, past one month, past two months, past three months, past six months, past one year. The parameters in the search result URL of the date pair are as_qdr. The values of the above seven options are all, D, W, M, M2, M3, M6, and Y. Of course, you can also manually add the as_qdr parameter to the normal search result URL to display the search result webpage for the corresponding time, such as making as_qdr = M5, D3, or Y8, returns the search results within five months, three days, or eight years.

Seo applications:
We can set the date to one day. The number of results returned after the keyword is queried can be understood as the number of webpages related to the keyword updated by Google within one day. For example, if the search keyword "Seo" is returned, the number of returned search results is 225000, which indicates that the number of webpages updated by Google within one day is 225000, this includes newly recorded webpages and updated old ones (PS: within one day, it may not be 24 hours, which should be understood based on the time interval of each webpage update as Google understands). In addition, you can also use the site command or domain item to search for new webpages under a domain name within a certain period of time and which old webpages are updated. This will help evaluate the website indexing speed and develop targeted website optimization policies for this purpose.

Take the SEO blog in the black dream as an example:

Why is the webpage sorted differently in different dates??
Should a search engine provide the searcher with the latest information instead of the old webpage?
Different sorting is caused by different values of web pages generated in different periods. This is exactly the purpose of the searcher's custom date. You can say with certainty, the time in the webpage sorting process is a factor that affects the weight.

2,Keyword location
In Google advanced search, custom options for word location include: any place in the webpage, webpage title, webpage internal text, webpage URL, and webpage connection, these options have already told the SEO search engine to evaluate the webpage's influencing factors while interacting with the webpage, because they also need such influencing factors to search for valuable webpages that they think are helpful to themselves.

Most Seo tutorials on the Internet should mention the optimization of webpage titles, webpage body content, URL optimization, and text connection. The general statement is: the optimized keywords should be arranged in front of the webpage title, the webpage body should be segmented, and there should be a certain proportion in the keywords and paragraphs, and the keywords should be converted into English words or letters as the URL of the webpage. some of them use keywords as the anchor text of the webpage text link, as mentioned above, these statements are correct. We are gradually verifying that regular Seo is indeed in line with the search engine's intent based on the user-based features that Google has launched.

There should be an Ecological Relationship Between search engines, websites, and Seo. Seo adapts to the ecological environment based on technical principles.