In Europe and the United States and other developed countries, the portal is basically from the search engine, and for our country, because of different levels of Internet users, search engines can only become one of the portal site, but the proportion is also quite high, at least 70%, and some part through navigation, direct flow and so on, But the most important is the search engine, so for our personal site, do a good job search engine optimization is very important, and sometimes directly related to the success or failure of your site! But how to do a good job of SEO optimization site? It is not enough to rely only on theoretical knowledge, but also need to explore their own experience from practice, Of course, can learn some successful actual combat experience, can let oneself in the road of SEO optimization less take some detours, the following is the author to share his experience in the actual combat three tips, hope to be able to the vast number of webmaster friends help!
Skill One : Before the website construction, must the website localization, including the topic determination, the website target crowd determination, as well as the website title and the keyword and so on, the website what content compares attracts the customer, can let the customer happily stay, reduces the website the bounce rate, And then to optimize the keywords, so that the content of the site more in line with the search habits of search engines, so that the content as much as possible by the search engines included! Before the site is set up to make a complete plan, and this plan to be in a large number of data analysis under the premise of scientific formulation, rather than take for granted !
Tip Two : Seriously carry out the structure of the site design, this is the site has a good user experience and search engine experience the most important step, simple and generous web design more favored by users, but also by the search engine's favorite, if the Web page structure confusion, the level is not clear, or even a deep level, The level between the content and the home page is over four layers, this is very unfavorable to the user's reading habits and search engines, and other Web site can not make a fancy, think to get a flash will feel very tasteful, this is a personal site of the big taboo, because Flash is very bad for the search engine's included, and open the Flash page, also because the load time is too long to lead to user experience drop!
In addition, in this part of the website design, some webmaster like to do some special symbols on the Web page, that these special symbols will make search engines more tempted, in fact, a little bit of a search engine or compare to see, if you do too much, as if the keyword piling up, it is also by the search engine despise!
three : Key words and description must be corresponding, the key word is loofah water, but the description is to lose weight products, so that other people through the search engine over the flow rate is often too low, because and their own search target does not correspond, so the keyword and description and the theme of the site must be a corresponding!
Tip Four : the construction of the site outside the chain of importance everyone is very clear, in the industry there are also outside the chain for the emperor, but if the only focus on the chain, but not to focus on the optimization of the chain, the site's user experience and search engine friendliness is a serious impact, the chain must be structured, a ring set, Can not have a dead link, to do on the site 404 error proofing page, so the search engine spiders will know how to turn from other angles crawl, and not jump out to cause a lot of pages are not included, usually within the chain in SEO optimization above occupy 40%, outside the chain is occupied 60%, so the light to engage in the chain optimization or not!
Tip Five : The importance of content update and maintenance is self-evident, if the site does not have content, it is like a bone essence, there is a good skeleton, but no skin dress, nature is not a beauty, and the content of the update and maintenance must be maintained on a daily basis to update the time, And not be able to Santian two days-style updates! This will allow the spider every day to come to your site included articles!
Website optimization skills There are many, above only the individual in the operation of their own site when the main use of a few skills, after all, these are the key points, the other is a lot of icing on the cake, that will be the vast number of webmaster friends in the actual operation of the summary of the continuous! This article starts with the original A5 of towel gourd water, website: http:// www.siguashui.net/reproduced please specify from the "Loofah water", thank you!