In the Chinese internet who is down, "imitative innovation" does not make people particularly taboo. The Copy to-I model has now proved to be a shortcut to success, but under such a shortcut, because of technology, culture, habits, institutional policy and other reasons, not all copy can be steady in the Chinese Internet soil to survive, Google, ebay in China's folding is the best example And also includes a large number of fallen imitators. The following 5 models are known as the 5 imitation patterns:
The so-called future record store Spotify and the future radio Pandora are all excellent online music service platforms in the United States, but focus on showing rather than trading. Music dealers in the face of professional musicians has recently completed a total of about 2.18 million dollars in financing it is mainly for independent musicians and other music copyright owners to provide a commercial program, so that their music works can appear in radio and television media. Another virtual studio (www.MusicDealers.com) allows users to communicate with the world's best music composer through this studio.
Domestic, there have been nuts music, crooked online, such as several small music trading platform on-line, and initially survived.
Is there a future for a similar online music trading platform at home? First we need to see how many people have the need to buy personalized music. In fact, with the depth of Web2.0, more and more minority music began to appear in people's field of vision, watercress Music people, song ParknShop, such as site month popularity is quite high, but compared with Baidu MP3, is still far from a measure level. In other words, the development of independent music in China is indeed rapid, but the gap with mainstream popular music is widening. and the digital music copyright distribution means also endless, some have been out of the way. In addition, the domestic music books and other fields of copyright status and even the future, it is really a headache topic.
Personal private cloud services: too fragmented, outside competition intense
In foreign countries, private cloud services for small businesses and households and individual users have sprung up, including Jie, Red Hat software giants and a range of small startups that have started providing services such as Akitio's MyCloud, open source owncloud, and so on.
Domestic, Bubble Cloud Server (Popobox), mini somersault cloud, Yunbao and other products gradually appear, the intention in the cloud computing era to carve up a market. Most of these services are known for their low price, stability, and scalability, combined with private licensing and cloud control to provide multiple-terminal synchronization, sharing, and storage for personal cloud services.
But can personal private cloud services flourish? In the domestic more and more prosperous and free network disk (cloud storage) market and a variety of data file synchronization applications under the crossfire, users will pay for a new concept? Overall, this is still an immature, too segmented market. We believe that once Tencent, Jinshan and other large companies in the cloud storage products to provide similar services, the market will be quickly occupied, or even disappear.
Pet socializing: The domestic market is far from mature
In the United States, Pet Spa, pet travel, pet GPS tracking and even pet luxury goods and so on, the petsmobility company in Arizona, State even invented a bone-shaped mobile phone, tie it to the pet's neck, the owner even if not at home can always talk to their "little Kiss". In such a market context, pet social networking sites have also sprung up, Zootoo, Matchpuppy, DogVacay and other sites have been very good momentum, and completed a large amount of financing.
In the domestic context, pet-themed interest in social networking has also begun to emerge, such as the recent attention-bashing network. Its positioning is around the pet owners, animal enthusiasts and other groups of vertical social networking sites, in order to achieve a good display effect, even the use of a class Pintrest waterfall display mode, and will soon carry out a new round of millions financing.
However, the author is cautious about the development of the Internet gimmick and the New Era feature "Pet Society" in China. Domestic pet market has just started, not to the United States and other Western countries of maturity and scale, and only in a limited number of major cities are relatively prosperous. It's not easy to find the way to personalized development. And the domestic pet website generally small, mostly amateur interest, did not form a standardized, systematic industry, the lack of necessary strategic planning. If you can not homeopathy and for, really dig out the interests and hobbies of pet owners and form a unique model, the domestic pet community type of Web site is difficult to develop, from the profit is far from.
Social tourism website: Travel is no problem, social is difficult
Social networking sites are a category of social networking sites. The field has been subdivided into mature, with expert interaction, with friends, personalized, etc., to meet a variety of different needs. such as trippy, Gogobot and other sites will be the true circle of friends into the travel plan, emphasizing the equal sharing between friends. Among them, trippy was once described as "traveler's Facebook" by the New York Post.
There have also been to travel network, Gollum fish, everyone's windmill network (already offline) and other social tourism projects. As an online travel model that broke out the year before, social tourism seems to fit the needs of modern people, but it's still hard to make a big domestic outbreak. The current mainstream tourism forum, such as poor Travel network, MA Honeycomb Travel raiders, traveled Europe, backpackers, etc. or travel to the people as the center, long strategy for the carrier form in operation, their socialization is mainly reflected in the use of micro-bo.
Furthermore, the mode of operation of the tourism website is matched with the travel culture penetration and the traveling idea of a society. Travel, especially outbound travel in Europe and the United States has been very mature, widespread degree, and whether it is the economy, visas, holidays, or mentality are very mature, the process is more simple, their travel is often very casual, said to go. But in China, in addition to a very small number of senior donkey friends, more travelers will travel as a plan, need serious planning and preparation, after all, the trouble of the location, transportation, accommodation, visas and other issues can not be ignored. In addition, if simply from the point of view of sharing records, Sina Meager, QQ space, Renren and other large social networks, how many people will choose a small platform to publish share their own travel information and pictures, but also a problem to be considered.
Taxi application: "Grounding gas" is also difficult to become an amplifier
In the international market, taxi cab application is a proven market, the internet Queen Mary Meeker released 2012 internet Trend Report also mentions the change of the way of taxi: "Before is by waiting for a taxi, now through Uber and other services, just use mobile phone to send a taxi request, A car will be in front of you. "Two months ago, GetTaxi announced a new round of financing for up to $20 million, which will be used to accelerate the pace of internationalization, targeting New York, where mobile apps Hailo also received 17 million dollars in a round of financing, as a private car carrier, Uber is also trying to expand its international market.
Domestic, "Taxi small secret," easy to take a taxi "," Hi Taxi "and other applications are already on the line, and have a certain amount of download, but from the real use of the situation and benefits, such applications according to foreign counterparts still far apart, temporarily also see no obvious rise in momentum. This is because on the one hand, the domestic taxi market development, although almost mature, but some deformity. In many cities, due to the monopoly of a few large taxi companies, drivers are led by relatively fixed wages, limited enthusiasm, at least in Beijing for various reasons, "refusing to hire" phenomenon in endlessly. On the other hand, the domestic taxi business inherent channels and ways has become a scale and habits, taxi drivers to use smart phone applications to complete the business situation is difficult to occur on a large scale. and want to simply copy Uber and other private car owners to cooperate with the taxi service, in the policy is absolutely mined area.