Tencent Science and technology ran the March 12 report
58 The city's investment list is getting longer. Only after the spring festival, there are three investment mergers and acquisitions, respectively, is driving test platform a little pass, real estate information platform, as well as decoration O2O company Rabbit.
in the past year, 58 of the city's publicly announced investments were close to 10, with the company saying "there are five or six more that cannot be announced at this time".
with the continued distribution of life services, 58 of the city's business core seems to be hard to generalize with "classified information". The recent organizational restructuring at the corporate level is a good illustration of the changes in this business category.
58 The city's various acts in the external transmission of a message: the classification of information competition has been set, 58 of the ambition is to become a "life service platform."
no longer just classified information
58 of the city's investment moves, but the choice of projects focused on three areas: real estate, cars and door-to-door services.
Real estate Investment in the housing sector is the above tenants and the rabbit, the investment in the field of motor vehicles, including a wholly-owned acquisition of driving School a little pass, investment 2,732 handcart, e generation, zerjob car rental, car auction platform.
In addition, the newly established 58-home platform last November also invested in several start-up teams under the category of door-to-door economy. "We used to invest in a door-to-door car wash company, a door-to-door beauty company and a Beijing's largest month sister-in-law service organization", 58 strategic officer and 58 home director Xiaohua to Tencent Technology revealed. The
mergers and acquisitions have dramatically changed the original business structure, prompting 58 of the city to make organizational changes in the near future.
adjusted, the original classified information business upgraded to classified information Enterprise Group, by the company's senior vice President Zhangkuang is responsible for. In addition, the newly established five business units include the real estate business group, the financial department, the second-hand car division, the Channel Division and the Consumer-to-consumer division, plus 58 home platform, in the classified information business 581 tones opened up six new business units.
from the service category, 58 of the city's organization set up and investment direction in line with the choice of real estate, car and door-to-door service as a platform for the development of strategic priorities of several categories.
in a year or two, 58 may be completely different from what we see now, and classified information is just one part of our business, Yiu Jingbo said.
Fast layout under O2O wave
when the investment sector was established in the first half of 2014, 58 of the city had to invest 1 billion dollars in three years, and by now, "we spent 1.5 billion this six months," Yiu Jingbo said. The investment division led by the
Xiaohua saw two hundred or three hundred projects last year. Behind the fast pace is the O2O market that has developed rapidly in the past year. Perhaps is the classification of information Age and net years of war brought about by the lessons of the 58 city in the arrival of the O2O Tuyere, rapid layout, investment, mergers and acquisitions.
Our sense of urgency comes from competition in the capital markets, and there are only a few good projects,If you don't get in quickly, the pressure behind is great, "Xiaohua said.
While the layout of major areas, such as housing and automobiles, is nearing its end, Xiaohua that 58 of the city's investment pressure this year will become smaller, and that "the number of companies that can target this year, especially at the hundreds of millions of dollar level, may be less." But there will be more investment for startups.
Yiu Jingbo uses "Life service platform" to define 58 the same city in a year to upgrade the business model, "58 is a big platform, some do their own, some through investment and mergers to do." In the third quarter of last year, we had a big strategic change, that is, full openness.
Business integration after mergers and acquisitions is a difficult task
from classified information platform to life service platform, 58 the city is doing a comprehensive upgrade of the business model.
But in a quick adjustment, there is no doubt. After reaching more than 10 investments, the smooth integration of business becomes a crucial issue.
just set up the real estate business group by the 58 of the original real estate businesses and the consolidation of the tenants, in the 58 before the acquisition, the home is a 1600-person company, business coverage of the city more than 58 with the city. Yiu Jingbo admits "the integration with the tenants is a challenge", but he believes there is still a way to make the two become a whole, "we are very professional in the field of information, they are very professional in the field of real estate, this integration is done is multiplication."
The merger of the tenants just over the past week, in addition to the organizational structure of the adjustment, it is difficult to draw the effective integration of the conclusions. But the real estate sector in the merger show more doubts, the housing and the previous 58 properties are pure information platform, after the merger 58 said adhere to the information platform route. Industry insiders worry that such integration is still difficult to solve their own information platform advertising model has been a problem, such as false information.
There will be more investment and mergers and acquisitions to be broken up and entered into various business departments, such as driving a little pass into the classified information business group under the new car division. The second-hand car business unit is also 58 original used cars and investment 2,732 handcart, Zho Jie and so on packaging.
According to Yiu Jingbo, "the war on classified information is over after we accept the Tencent investment", Tencent introduced a large number of traffic to make 58 the same city in the original advantage of further lead. But under the newly established six business departments, whether through investment and mergers and acquisitions of the overall overwhelming competition, it is difficult to the next conclusion, after all, whether in real estate, second-hand car, finance or door-to-door service category, there are large volume of opponents.