7 Days hotel chain is a franchisee's claim

Every reporter xiabing Li Yazing from Shanghai, Guangzhou last week, 7 days hotel Group announced the second quarterly report, the company's net revenue for 497 million yuan, an increase of 41.2%, the first half of the new opened 154 stores, the growth rate of 81%, ranked first in the industry.　　However, in the 7-day hotel in the run-up, is also facing a franchisee caused by the litigation crisis.　　Yesterday (August 22), "Daily economic news" reporter learned that 7 days chain hotel in Dongguan branch to 7 days Hotel group sent to a lawyer letter, accusing 7 days chain disorderly expansion, unreasonable charges and other issues, and required 7 days on the franchisee investment losses compensation. According to the franchisee said that the 7-day chain in addition to the franchisee to collect brand fees, operating management fees, franchisee training fees and other provisions of the project, but also the allocation and collection of additional costs increased operating costs, resulting in operating losses, and these fees and charges in the contract has not been disclosed.　　At the same time, the franchisee also accused 7 days hotel not as promised in the contract "no longer open a second store within two km." "7 Days" said no lawsuit received, the franchisee has now commissioned a lawyer to the 7-day hotel headquarters to send a letter of attorney, requesting 7 days for compensation for related losses.　　It is reported that the 7 days to join the hotel brand of the use of 3000 yuan per room, franchisee training costs 6000 yuan, Headquarters financial and customer service labor cost assessment of 3000 yuan per month, headquarters also to the franchise to collect turnover of 7% as a management fee. In response to the above claims, the 7-day chain yesterday said, "So far has not received the letter of action from the franchisee." 7 days and franchisee cooperation in accordance with the contract agreed in the implementation, there is no unilateral breach of the situation.　　"The relevant responsible person said, the franchise contract expressly agreed that the management store must bear the same as 7 days of direct Shop the same costs, including but not limited to the headquarters of the financial staff of the monthly cost-sharing, consul and legislator monthly cost sharing, the support personnel sent by the cost and e-commerce cooperation fees. For the franchise to charge additional charges, 7 days, said that the growth of its performance mainly from the direct store, the management of the store's contribution is an important complement to performance growth. Data show that 7 days this year two quarterly sales management cost of 58.45 million yuan, while the preparation and management shop in the camp reached 579, the establishment and the battalion's Direct shop for 384.　　7 days, due to the direct store and management store consistency management, so in the management of the store's development and operation of a large number of resources invested.　　Join the business or face transformation on this, franchising industry association, an expert pointed out that even in the case of franchisee losses, the enterprise can normally charge to its service fees, if encountered similar disputes, according to a coordination mechanism within the enterprise, and the franchisee to solve. In addition, the distributor also identified "is due to the 7-day disorderly expansion of the loss of its stores important reasons." In this connection, yesterday 7 days hotel related officials said, "the contract does not have such a promise, continue to open the shop is determined by the local market demand situation." With the increase in the number of new stores, 7 days of brand influencewill be further enhanced, the number of Members will continue to increase. "" Economic hotel expansion accelerated the hidden dangers, at the same time the investment capacity and investment awareness of investors are gradually enhanced, join the business or face transformation. "Art Travel consulting Vice President Hou Tao analysis points out that at present, the Economic hotel franchise business access system and the franchise policy optimization are the future to join business development is worth considering."