An inner monologue from a media person

Source: I black Horse author: @ Taobao ghost Foot Seven

Hangzhou night, Yuet Wah, such as water, farewell to search, I try to calm myself, let the text flow out slowly.

Since the advent of the media, so many people full of fantasy, anyone can become a media. When the advertisement of Peak elder brother sells more and more, Ghost foot seven advertisement is sold out quickly, some people begin to regret why oneself did not do from the media. Seemingly lively, the bitterness of which only from the media people themselves know. Today do not chat Taobao, do not chat search, only talk about the ghost foot seven from the media.

About subscriptions

Starting from January 3, 2013 to write the first text article, today is the 115th day.

"Ghost Foot Seven" micro-letter is currently subscribed to more than 67,100 people. A senior media person asked: why should be so real, how to sell ads in the future? I said there is nothing to hide, I do not want to deceive who. Even if I sell ads later, I will really tell advertisers! True, simplest, and most powerful.

In my article, "using the Internet as a company" (Reply 028), I mentioned that I like to do things on the Internet: simple, transparent. I don't want to take advantage of others. If one day, someone cheated me, sorry, we will never contact.

The Ghost Foot Seven subscription volume growth should be relatively fast. In addition to what I did write a lot of classic articles, but also used a lot of tips to increase the number of subscriptions, from the once a day 100, to the subsequent daily growth of about 1400, the situation is good. After a few days, I found that my mindset became utilitarian, and I read several times a day in the background, calculating how much subscriptions are growing today.

Why am I so utilitarian when I persuade the reader to slow down in my article? Before I said:

Can persist for one year from the media person, is rare, can persist for 10 years from the media person, is a great person. I should be more meditative, slower, more down-to-earth. There is no need to focus on the growth of subscribers, but rather on whether readers like my articles and how much they help. Lao Tze said:

The world cannot compete with the husband.

When I don't look at the amount of subscriptions, no one else can argue with me. This time I am every day in the defeat yesterday's oneself.

So I specifically to slow down, no longer in micro-blog frequently released my micro-signal, no longer with some media recommendation, no longer call my "ghost friends" to help me spread. I was a bit frustrated when the new subscribers dropped below 1000. But what I've learned is that the loyalty of subscribers is getting higher, and the number of replies I receive every day can be as high as 4000-5000 to 8000, which makes a lot of media account operators feel incredible.

Something interesting has happened these days. Love has pushed my article "We are a mob", the author of the article is my real name Wen de. Soon love stylish received a lot of subscribers of the complaints and resistance, said should not copy ghost foot seven articles, a lot of "ghost friend" also in my message here told me this matter! Finally love the stylish oneself have to micro-letter mass statement:

This article is through the Ghost Foot seven exclusive authorized love fan Son website released, Wende is Ghost Foot seven, because the article is very valuable, so the micro-letter also made a release.

People who operate the micro-credit public are aware of the value of the opportunity to send a mass message. When fan CEO told me these, I am very proud of the heart, to see how good my Ghost friends!

About the purpose

The opening of this micro-signal, the original purpose is very simple, is to build a communication channel with the seller, and occasionally can be a literary, never thought of can make money. After holding on for a while, I found its greater value. Many friends feel that they are very helpful and they will tell me what they have done and what they have learned from my article.

Often read backstage message, will find something special. A friend left a message saying my article let him never want to have tomorrow, pull back to reality. He had been trying to kill himself, and was ready to end tomorrow, but recently he would read my article before going to bed. When he saw this article "if there is a tomorrow" (Reply 058), he finally figured out. Seeing this friend's message, I felt that all the hard work was worth it. By contrast, the growth of those subscriptions is a cloud.

I wrote in "Who is hindering our innovation" (Reply 022):

What is happiness?

I think I am happy at the moment, and not as an owner of Taobao search happiness.

I hope you subscribe to Ghost Foot seven not only because it is the owner of Taobao Search, we later remembered Ghost Foot seven, do not just think of Taobao search. Now I do not do Taobao search, and later subscribe to this account should be more pure friends.

Ghost Foot Seven The theme of the first season is: do yourself. If you look at my article from beginning to end, you will find some changes in my article. I am also growing, trying to be myself. I know I'm not perfect, but there are imperfections in what I do. In real life too many camouflage, can not do the real self, in the media, I do not try?

If you have a real account and share his thoughts with me every day, I would be very happy to subscribe. In this impetuous society, how many people will truly show themselves? I plan to do it, I believe someone would like to see it, and it will certainly help subscribers, not to mention a lot of dry goods. If we can make a lot of electric businessmen are not so impetuous, but also my contribution to the Chinese electric business industry.

It is estimated that many people do not believe that this is only the future of the shiny coat of money. I can understand because they don't have my experience. Maybe in a few years, more people will think so.

About making money

I actually like money, I was too poor when I was a child, but I am satisfied, and now I do not feel that I am short of money. This account started several times to try advertising, to the recent continuous sale of 6 days of advertising (20,000 per day), but now I have a penny of the advertising fee has not been taken.

This three months, I write article has three thousand or four thousand income, several articles to the media website and the electric business magazine, they give me royalties. There were two less well-known magazines that contacted me about "who is blocking our innovation" and asked if they could publish it in their magazine and they were willing to pay for it. I said: "I can publish, I do not have royalties, because you are in the dissemination of positive energy."

I have not done the media before, a lot of rules I do not understand. Someone asked me to write a soft article, at least give me 10,000, I said I can not write a soft text. Someone asked me to help push the article, without my writing, give me the money directly. I said I am not a professional to do the media, can not help you push. Last time my colleague asked me to put out an ebook and then sell it on Taobao ebook client, and then I didn't implement it.

I am not a professional media person, why do I have to follow the current rules of the media industry? Perhaps in the media age, there will be rules from the media.

Do now, also wanted to take account to make some money. There are some reasons for not making money:

Don't want to be too complicated. When it comes to money, things get complicated, including contracts and payment processes.

Don't want to be too commercialized. Too commercial, I worry about the content of my article will be biased;

My position is too sensitive. Taobao search for the person responsible, collect money to do these things, always easy to let some people think what will happen behind.

What will happen later, I do not know, but I will not let this account too utilitarian. I would be happy if I could help readers and make money fair and square.

I believe that not to make money for the purpose of one thing to achieve the ultimate, to achieve the ultimate, to make money is the natural thing.

Be a man of thought

I sometimes have the ego to say that the public platform of Micro-trust is designed for me. I am happy to share, writing is also good, more importantly, I like life, work, thinking about life. Each of my articles has a feature, each is a very independent article. And not talking about news, not on current affairs, after six months a year, is still a good article.

When some media people are struggling with how to write the article longer, my headache is how to be shorter. An article to account for the background, to explain the point of view, there is a demonstration, to have their own thinking, too short to let the reader see after the difficult to have personal experience. I also hope that my readers will be able to read the article, rather than simply get the information.

I like Buddhism, I like Taoism, I also love philosophy and history, I meditate meditation occasionally, my mother is Christian. Many of the ideas of the article come from religion and philosophy, my strength is to put some ideas in a very close to the life of the language to express, so that we have more feelings.

I remind myself to be a thoughtful person, not to be confused by appearances, to really understand things, to see the nature of things. Everything is more complex, there is a fundamental. Lao Tze said:

To the false pole, observe static Benedict. All things are done, and I have a view of them. All the things of the husband, each revert to its roots.

Man is not necessarily free, but thought must be free. There is no right or wrong thinking, no high and low, only different. To understand a person, you can understand his thoughts. When my readers do not have time to read and think for themselves, look at my article, can make up some.

Of course, when I get to the next level, thought can also be discarded.

The night has been deep, the wife has brought little friends to sleep early. Since the media road to go 10 years, in addition to the support of subscribers, but also the family's understanding and support, I really appreciate them.

The moon is still aloft, and the moonlight is still as water. The text slowly flows out, to your hand ...

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The author introduces: Ghost Foot Seven, electric dealer and search expert. Focus on Electronic Business observation, enterprise management, product design, Taobao dynamic and rules interpretation, tea Zen, occasionally deep, occasionally literary, to do a thoughtful person. Micro-signal: Taobaoguijiaoqi