Analysts predict new trends in gaming industry in the coming year "handheld vs. Cloud computing"

According to overseas media reports, Wedbush Morgan analyst Michel Pachit Michael Pachter at an interview with his different views on EA and Vision management strategy, and forecast the game industry trends in the coming year. EA has focused more attention on emerging mobile phone games, digital games distribution and leisure social gaming, but there is little movement in these areas compared to the competitors ' vision.　　Michael Pachter that this is because EA and dynamic view have different understandings of the business model. "In the past decade, the concept of dynamic vision has undoubtedly been more successful." EA tends to have a leading position in every game area that they dabble in, so they spend a lot of money on acquiring some of the successful small and medium-sized developers in those areas to grow their own camp. Michael Pachter said, "You can see that EA bought Pogo.com, Jamdat, mythic and Playfish, spending more than 1 billion dollars." They didn't make a profit until 2009, but now they have a very stable source of profits, so it's hard to criticize what's wrong with their approach. "" It seems that there has been little investment in these areas in recent years, because the idea is to wait until companies have enough profits to think about entering the right area or buying assets that are right for them. For example, their successful merger with Blizzard is an excellent example of a huge profit that has been made in the past 10 years and has been a huge success. "Looking to the future, it's hard to say which of the EA and dynamic strategies is more correct." Because these two companies are growing rapidly, EA's approach to profit is more prevalent, while the cost and risk of dynamic viewing is even greater. Although it may be harmful to the motion, I believe that by virtue of their management model and resource advantages, there will be no big problem. "As for the 2011 game industry trends, Michael Pachter that the fierce battle between 3DS, PSP2 and iOS devices in the portable gaming market will be the focus of the industry as a whole." "If 3DS succeeds, I reckon Apple will also introduce the naked 3D technology into its iOS device," he said. Sony, no matter how powerful it provides for PSP2, needs to offer a competitive price, or they will be hard to win. Michael Pachter that another trend will focus on cloud gaming services. "OnLive is already operating, and Gaikai is coming online," he said. As long as one can succeed, I don't doubt there will be a third to join the battlefield. "Finally, when it comes to multiplayer online content in the game, Michael Pachter says the content will continue to be free in the coming year, but he hopes vendors will be able to offer more paid content choices and encourage players to try to consume, which would be good for the industry as a whole."