Bank bosses compete in the Spring Festival, before the festival, the Consumer financial market

February 13 News, the bank bosses in the consumer finance sector show their energy, the use of "secret weapons" is almost all large data, O2O, and this, has always been the internet upstart " The magic weapon of success. "

 
sticking to the best customers as much as possible is the main reason why big banks and internet giants are close to melee in the consumer finance battlefield. The internet giants are not as big as traditional banks, doing their best to make a fuss about "incremental".
 
The Spring Festival is in the twinkling of an eye. How to seize the "drama" and take the top prize in the annual consumption season has become the common goal of the traditional financial institutions and the emerging internet giants. On this side, the bank has always been rich and soft to inform the Internet loans "fast to surprise, easy to the wow"; there, the self-proclaimed tyrants internet giant can encourage "flower Bai", play "white", "pay" bar. Before the festival, street battles are raging in consumer markets.
&NBSP
Faster: You minutes, I seconds
 
At the moment, the bank bosses are invariably to the consumer shake "Olive branch": Buy a house, buy a car, buy the Spring Festival, we help you in minutes.
 
"mortgage purchase 5 minutes to complete the pre-approval, the fastest day to get a mortgage." China Merchants Bank Tianjin branch staff to several buyers patiently explain the "cloud mortgage."
 
"Try ' fast loan ' Bai, net buys, brush Pos all line, loan application material is free, whole network self-help, absolute a few minutes to fix." Yesterday, in the CCB Nankai Branch Provident Fund Center, the manager of the gold department smiled at several customers said. "I have a credit card, why do you do this?" "A family name Shaw, the self-employed, asked suspiciously." "This loan period of up to 1 years, the credit limit of 1000 yuan to 500,000 yuan, want to use, want to still, do not take no interest, the highest annual rate of 7.2%." And after the credit card interest-free period, the penalty is very bad, you know ... "
 
big banks in the consumer finance sector, the use of" secret weapons "is almost the big data, O2O, which has always been the internet nouveau riche" magic weapon. "
 
"You can rent a car and stay in a hotel without a deposit." After the end of consumption, the system will automatically deduct from your Alipay account fee, really only 1 seconds--as long as your ' sesame credit ' more than 600 points. Recently, "Go Ah" tourism platform of thousands of hotels, the Shenzhou rental car dumped a "credit to Live" "Credit Rent" declaration. They are behind the third party payment agency-Alipay, in the Spring Festival consumer market The trump card is also a word: fast. At the same time, Ali's old rival Jingdong Mall, is still constantly welcome its credit customers play "Jingdong White Stripes."
 
Rob: You do enough stock, I big increment
 
Fast is bait, Rob is the goal. As much as possible to stick to the quality of customers, is the big banks and internet giants in the consumer financial battlefield close to hand-to-hand combat.
 
"At present, our target customers are mainly stock customers, but ' fast loan ' as the Internet financial productionProducts, is an open platform, the bank will continue to follow through the data mining analysis, and continuously expand the coverage of eligible customers. "The relevant people in CCB said" ambition ".
 
"The mortgage is a good resource, and recently many small banks have come in to rob the market." The consumer picks the bank, first is the interest rate attractive, secondly is the service. "The Customer Manager of CMB is sure, and each bank is targeting mortgage clients, and can also carry out a range of financial services-including, of course, internet financial services."
&NBSP
The internet giant's stock of customers is no match for traditional banks and is doing everything in increments. Ant Gold Clothing related people said that there has never been a loan, no application of credit card students, blue-collar workers, self-employed and so on, are the Internet consumer finance potential customers, these people are more than "85", "after" the crowd, is the future consumption of the main body. Once won the young people's "heart", the future is afraid of no good article to do?
&NBSP
Industry analysts, banks and internet companies in the field of consumer finance infighting, objectively also promote the development of social credit system-consumers want to become their scramble for "sweet cakes", credit must be reasonable.