CEO Zhihua Investment C2B to find a route for brand electric dealers

Http://www.aliyun.com/zixun/aggregation/21302.html has struggled for years in the field of > Electric business. Starting in 2006, he began to operate the electric business. However, the electric business model has come to the present, although the passenger flow is increasing, but because of low price competition, the profit does not rise and fall. In the face of inventory pressure, the horse will not want to do the electrical business, but the Low-cost strategy on the offline sales impact. The dilemma has emerged.

Now the horse, go "under the main line, the electricity quotient supplemented" strategy. But Zhihua, CEO, still seems dissatisfied. He decided to seek an independent search for clothing, shoes and hats outside of the top. It seems to him that only a completely divorced from the traditional companies, can establish a real response to online user demand and internet law of the business model.

Zhihua is this year's new C2B footwear website "Love Customer" angel investors. His conclusion is: the mainstream of future e-commerce should be c2b, consumers decide their own personalized needs, many varieties, small batches, rapid response, platform collaboration. and "Love Customer" is based on this conclusion, to get rid of the electricity as a low-cost clearing platform, to achieve value through the price of the new electric business model.

Zhihua introduction said: "Love is a whole industrial chain in the form of the operation of the Web site, integrated from the design, raw materials procurement, production, customization, sales, logistics, after-sale links. Because the customer has its own production plant, it avoids the general custom shoes inherent because of OEM outsourcing, can not control the production of models, materials, time of the short board. On the contrary, the customer will be able to ship the maximum 7 days, the price of a single product from more than 200 yuan. ”

Zhihua's vision is non-virtualized with many of the ideas that are emerging c2b websites. When electronic commerce also becomes the victim of homogeneity, the main battlefield of price war, Zhihua C2B investment is more like to find a new direction that can be developed for the operation of the electric dealer of the gram. If the investment is successful, it is estimated that the customer will become a new platform for the electric trader to take a fresh takeoff. However, the author believes that such a C2B sales model is still focused on the minority. Catch the niche market to find a new machine yes, but the size of the market can be how big, it remains to be seen. (China Shoe Network-the most authoritative and professional shoe Industry Information Center)