China Telecom borrows money from mobile phone to enter finance
Source: Internet
Author: User
KeywordsTelecom mobile payment
China Telecom borrow mobile phone to pay into the financial text/Sohu It reporter Mao recently, MA, Yun, Yang Race to talk about Internet finance, as if Internet companies do not enter the financial sector is not the same as mobile payments. Today, the exposure of China Telecom mobile phone payments will enter the financial sector, the main performance: 1, with the Bank insurance enterprises to form "in-laws." China Telecom Wing payment in the expansion of financial payment business, is about to be with a national top-ranked large insurance group contracted to provide funds for the insurance group, such as the settlement of services, China Telecom Wing payment will be the insurance group and the local branch, between the large policy holders of the inter-bank transfer and funds settlement services, Future or will also realize the insurance products in the whole telecom business hall sales; 2. Mobile payment In-depth ordinary users: the use of wings to pay for water and electricity gas charges, traffic fines, the current function has been in 24 provinces online, the use of wings can be used in a number of cities in the chain of convenience stores, the national thousands of gas stations consumption, but also in the electric business website shopping ... As early as March 2011, the establishment of Tianyi E-commerce Co., Ltd., the creation of "Wing payment" brand, specialized operating payment business, the same year to obtain Third-party payment license, mainly covers the mobile payment, fixed telephone payment and bank card receipts and other business areas. At the same time, can also be seen, the three major operators in various occasions to show the wide use of mobile phone payments, such as the user can through the mobile phone to achieve transfer, payment, utilities, using mobile phone to pay refueling fees, to supermarkets, convenience store shopping and so on. However, operators to pay, access to the Internet business still makes people feel not practical. The author has written "not to the Internet to pay the three major operators mobile phone payment has a chance?" The following is a statement of the carrier's entry into mobile payment: ... Operator mobile payment "goalless" now, mobile phone brush bus, mobile phone brush subway, mobile phone brush POS Machine Shopping news everywhere, but, how one also did not realize the true meaning of the "landing"? and Taobao, Alipay and other Internet companies, are taking place every day in the payment business. Look at two internet companies online trading data: Taobao cat a year's turnover unexpectedly more than trillion; Tenpay Company 2011 total turnover reached 450 billion yuan; looking back, in 2011, the three major telecom operators competed to set up payment companies, then, in the mobile payment of free transcripts how? China Mobile phone payment business registered users more than 60 million, the annual cumulative turnover amounted to 25 billion yuan. (October 2012 data) The public data show: At the end of 2012, the school-enterprise users 7 million, bus users 1.5 million users, bank card service users more than 400,000, refueling card users more than 1 million, all types of users have reached 10 million of the total volume is unknown. Unicom, like China Telecom, did not disclose its turnover. Insiders revealed that the smaller than mobile data, also said that the three major operators in the total amount of mobile payments may be less than Taobao 10%. It can be said that the operator won a year to pay the business is still bumpy. For the entire 2012, only a handful of mobile payments with payment licences had been difficult and no bright spots.The author survey found that the three major operators pay system six gaps, leading to the financial system to eat meat, operators "drink soup." 1, the latest to send a mobile payment licence (end of 2011, short, immature); 2, payment standards in the financial system, food tasteless, tasteless 3, pay the company a wide range of more than hundreds of licences, in early January this year, the central bank issued 26 third-party payment licences, the total number of 223, not internet company rivals Operators are engaged in fewer types of business than many small licensed companies, especially the two most important businesses (Internet payments and prepaid card issuance, processing services) are not open to operators. 4, the profit means is insufficient, the mobile payment landing case is few; 5, the mobile phone number becomes the payment number faces many problems: the user does not want to let others know oneself account. 6, the payment industry chain terminal docking still exist problems, such as shopping malls in the POS machine mostly support UnionPay card, but not necessarily support mobile phones. Banks can do, operators can not do? These are the things that banks can do that operators can't do, which is a policy bottleneck, not to blame. 1, the operator to stop using mobile phone card balance Why can not cash refund, and UnionPay card balance can be transferred or refunded; 2, operators can not handle the deposit and loan business, into the phone calls, do not generate any interest, the maximum amount of money to give subsidies (also to explain the participation activities. 3, the operator account changes free reminder, a lot of information is regarded as advertising settings lag information, and UnionPay SMS reminder charge 12 yuan, 24 yuan/year, the so-called SMS reminder business, operators of the "pipeline" seems inevitable, then why not transform mobile payment? Is it more convenient for users to access the phone bill as a payment pattern like Alipay? This is a good idea, why does the current operator not do so? The same question: why can't mobile phone charges be used to refuel, buy food or transfer money to another cell phone? At present, Sohu, music, exotic arts and other Internet, you can use mobile phones to pay a monthly package, but, most of the amount in 2 yuan, 5 yuan, if more than 10,000 yuan payment, mobile phone can also be completed? Failure cases: 1, Guangzhou subway Company and an operator of the "Brush mobile phone into the subway", because of the negotiations with the MTRC, only less than a year after the abortion; 2, Shanghai subway station all printed with "mobile wallet" sign terminal to carry out large-scale replacement, before the total set aside, and update 13.56MHz system chip, to bear all replacement costs, due to the different standards, resulting in waste of resources and duplication of construction, this is not a minority in the country. 3, a carrier and Carrefour and other shopping malls push mobile payment, but the number of users too little, POS machine became a hindrance to the device, was removed. Successful cases: 1, Shenyang, and other land and bus companies to cooperate with the mobile phone card, the number of profit is less, pay more. 2, bus payment, supermarket card and other business promotion, need a one to negotiate. China Mobile's location base revealed that in order to promote public transport payments, the need to negotiate with a bus company, the contract needs a one sign. As each publicDifferent hardware facilities are required to deal with different solutions. How does the operator handle the relationship between bank accounts and their own account? "Business value" in "How Operators play mobile payment" proposed operators based on "account" user authentication three conditions: 1) Maintain the versatility of mobile phone number as the user's identity, 2 reject illegal users, 3 record successful transactions, and gradually establish user behavior database and credit record library. The author believes that this idea is no doubt: 1 Many mobile phone numbers can not be used as a user pass, because the real-name certification does not like the financial system 100% identity card processing; 2 to combat illegal users, this is a social problem, operators business structure and banks are not the same; 3. Operators are not good at managing financial products. For example, a mobile phone fee, 1 cents will seal the account, but the financial system does not occur such incidents. ...... Therefore, the author of telecommunications into the Internet financial business to give some questions, but also put forward a few immature suggestions: 1, rely on banks, insurance companies, "backstage" in the security is very reliable, but, banking internet business services to disagree. Operators own services are also controversial, two "lazy" together to start a business, the chances of success is very little, rather than the Internet (Alibaba, NetEase, Beijing-east, etc.) business cooperation, improve efficiency. At present, China Mobile electronic coupons in Jingdong Mall, Dangdang, where the customer prudential products such as electronic platform use. Data show that 2012 China Mobile each province issued a total of 500 million yuan of electronic coupons, it is said that the electronic coupons monthly active users more than 1 million. 2, as with the micro-letter of the same competition with the letter, should consider the easy to pay into account.
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