China's first "news media" platform was formally proclaimed

Absrtact: 1. Will you pay for the news? According to the Beijing News, the first public information platform was officially set up in China yesterday, and media journalists and media people could launch a news report project and accept the support from netizens. There are now 1. Will you pay for the news?

According to the Beijing News, the first "media-raising" platform was officially set up in China yesterday, and journalists and media people could launch a news report project and accept the support from netizens. At present, 12 media people have launched a news reporting program and received funding, with funding targets ranging from 1000 to 8000 yuan. Since the media people believe that the platform published the "China Hand Circle Survey Interview" project, plans to raise 3000 yuan as an interview funds, the project has 46 supporters, the cumulative amount of funding has reached 3170 yuan.

The relevant head of the network said that the current 12 projects have completed the scheduled funding targets.

According to the introduction, investors can get the return by the project sponsors set. In the existing projects, the return of "play basketball Together", "invited to participate in fashion Party", "received poetry" and so on, there is no real return on money.

From an innovation point of view, this is certainly a positive attempt, but, from a realistic point of view, the public-chip model in China is still quite immature, so the symbolic significance of this innovation is far greater than the practical significance. And, from the list of supporters of some authors, a large number of donors to suspected zombie users can be found. Perhaps this newspaper reporter also can launch a news to raise a project, is "the first batch of news to raise the project in the end how many fishy," do not know you readers will pay?

2. Want to play "goddess" brand, the signing of the sister Zhi Ling

Yesterday, he announced the signing of Lin Chi-ling, a comprehensive endorsement of the map, navigation products; it is reported that this is the first time that the star spokesperson for the brand publicity, the two sides will jointly create a "goddess map" concept, but for the follow-up of the cooperation plan, neither side currently provides more detailed content

High-CMO Jin Jun said that the choice of Lin Chi-ling as a spokesman for the high, in addition to valuing its ultra-high popularity and influence, but also because Lin Chi-ling showed professionalism and health image. In addition, Jin Jun said, the gold in the strengthening of product features, but also hope that the style of the product to create a more elegant, stylish, improve user experience, and hand-Ling Ling, precisely because of its temperament and the brand of the pursuit of a consistent.

When I was driving, I could hear the sound of my sister's whine.

From the beginning of this year Baidu began to exert Baidu Map, the overwhelming marketing action for Baidu to bring the number of mobile users of the crazy rise also let the high pressure of the gold, has always been low-key gold must take the initiative to play brand. Before the August announced the navigation free, after the signing of the goddess of the otaku, this is the right direction. In the final analysis, mobile internet has come to the stage of brand branding, and the products will only let themselves drown in the giants of the public opinion offensive.

3. Millet micro-letter first show earn enough popularity, but still can't buy Ah!

November 28 12 o'clock, the millet phone micro-letter session officially opened, in 9 minutes 55 seconds, 150,000 millet mobile phone 3 was snapped. According to Millet, the total of more than 20 million people reached the millet mobile phone micro-letter special page, and 6.379 million people try to pay to participate in the appointment, and finally 1.938 million people successfully booked.

It is understood that the millet mobile phone 3 micro-letter special session has two channels, one is "millet mobile phone" micro-letter public account number, the other is the micro-letter for the cooperation of the special set up the speed of the entrance, in "My bank card" set in the "Millet mobile phone Limited booking" special session. Users in any channel with 1 cents to get the appointment, you can officially participate in the day 28th to buy Millet mobile phone 3, booking and purchase in micro-letter platform, payment means all use micro-letter payment.

Since November 22, after the launch of the micro-letter platform, the micro-letter of Millet mobile phone's public account number of fans grew rapidly, up to the opening up before the breakthrough 4.5 million.

Unsurprisingly, Millet micro-letter first show success, "rice noodles" enthusiasm again let the outside shock, however, Lei and Millet should realize that three-year-old millet may be the time to change the game. In fact, every time the limited sales of millet, are the millet brand of an intangible injury, endless booking, queuing, snapping, no work, so many want to try millet products users feel tired, even tired. A large number of users from rice noodles to rice black, more do not understand the consumers of millet began to be wary of millet. Millet should be aware of this potential crisis.

4. Mobile shopping, Beijing East push virtual test wear

Yesterday afternoon, the Beijing-East Media communication will be held, the Beijing-East announced that its mobile clients will use virtual reality technology, the first to launch a trial wear function, further enhance the user's online shopping experience. Beijing East Mobile Division vice President Xiang Yuhong revealed that the BoE will launch "augmented reality-try wearing" function. The technology by the Beijing-east and Tsinghua University joint Research and development, users will be able to directly on the phone to see their own with the product matching the stereo effect.

At the same time, the Beijing-east side also disclosed some recent operational data, the mobile client's cumulative number of active users reached 100 million. The number of active users up to 6 million, the number of active subscribers to 30 million, mobile end of the introduction of orders accounted for 15% of the overall Beijing east.

Liu last year at the end of the media, said that next year's move is one of Jingdong's most important mobile strategy, Beijing East is now doing all the work in this direction. Jingdong in technology with the opponent, has no advantage, the virtual test wear is a good gimmick, if the future products can really have a good user experience, it will be a major breakthrough in Beijing and east.

5. Microsoft's new CEO is about to be announced.

According to Bloomberg, the new CEO will soon be settled, and the board has locked the candidates between Ford CEO Mulally and Microsoft Cloud Services chief Satia Nadra. The source said that Elop and former Skype president Tony Betz, although still within the Board's consideration, had little chance of being chosen.

However, some sources have also disclosed that apart from the above candidates, it is also possible for the new entrants to be considered within the board.

Mr Mulally has long been a popular candidate for media speculation over Ballmer, and Mr. Ballmer has said in an interview that Ford CEO Mulally helped him plan a July restructuring of Microsoft, which has made it a guess that Microsoft has already decided to be the new CEO.

Elop has completed his mission and is unlikely to become a CEO. Satya is a Microsoft cloud transformation of the hero, but it is estimated that there is a distance from the CEO throne. At this time Microsoft really need a extended, out of the tradition of clinging, rapid transformation, and the new CEO and a bit of star CEO temperament, after all, Microsoft will continue to play in the consumer market. Well, Mulally may be good.