Electric business reengineering stunt to run "Spring Festival"

Commercial newspaper reporter Aoxiangfi

Chongqing Business News New Year's Day just over, the Spring Festival will be. The Electric Dealer website now also aimed at the market of the Spring Festival, following the "Singles Day", Now to Do "Spring Festival". It is reported that Taobao will be in accordance with different regions, the introduction of Special Spring Festival, will also be provided from the product origin. While the BoE in the introduction of the list, Big dozen logistics card, for the overseas Chinese New Year's citizens to reduce the burden.

Commercial newspaper reporter from Taobao learned that this time Taobao introduced the festival, for consumers around the characteristics of the new products. such as roasted whole sheep, cake, raisins, beef, such as the Northwest Wind full of Spring Festival. In addition, Taobao special collection of various regions of the Chinese New Year customs, since January 7, but also the introduction of free coupons to receive special stores, Taobao Festival will be integrated into the traditional customs. According to the introduction, Login Taobao Festival page, participate in the "couplet, Get lucky money" activities, you can get the opportunity to smoke "lucky", "lucky money" including the denomination of 5 yuan, 10 yuan, 50 yuan and http://www.aliyun.com/zixun/aggregation/8954. HTML "> Taobao store cash red envelopes. Each Taobao user has 2 winning opportunities every day. In order to make the festival more high, will also provide "1 Yuan seconds to kill" activities, as long as the landing page, it is possible to 1 yuan to rob the price of 666 yuan worth of 1 grams of pure gold and other goods. It is reported that the festival, Taobao also launched a direct source of Origin model, many of the new shopping also adopted the model of pre-sale. These origin direct for the spring festival, including Suichang farm soil pork, Hubei Honghu lotus root and so on.

Then the reporter learned from Jingdong Mall, this year, online shopping has gradually become consumers to buy new goods, the mall started the shopping festival. In order to better guide consumers to choose the most gratified Spring festival, launched the "Favorite annual rankings." This is based on "praise", "sales" and other multi-dimensional product list, but also with different degrees of promotional straight, of which 32-inch led below 1600 yuan, more of the category of Spring Festival promotional focus. In the product category, Jingdong Mall is currently with more than 20,000 suppliers to maintain a cooperative relationship, online sales of goods covered home appliances, digital communications, Home department stores, mother and child, books and other 13 categories, including tens of thousands of brands, commodity types up to millions of, almost all aspects of life involved. In addition to the foreign consumers to reduce the burden of home, will also be launched in the early Spring Festival "empty-handed home" activities, to help consumers buy the new year directly sent home, so that friends in the Spring Festival travel in the "embarrassing way", no longer for carrying large bags, small bags and worry.