Event Marketing-How it should be made!

A site not well-known, want to quickly hot-attract attention rate, the best way is to plan an event marketing! Is event marketing difficult? In fact, it is not difficult (to win the attention of cock silk is the key), there is a recent one said YY sky-high purchase 100.com online education news. This is an event marketing! 60% of people saw this news will unconsciously open the 100.com to see, and perhaps because this time to open a look, for YY won the first batch of seed users! Next Maas the event marketing opinion! (The first day of the article was published, this technique was lei well used once.) Although Lei bought a domain name cost more than 20 million, but this time the marketing has saved him at least 2 million promotion marketing expense. ）

1, a large number of resources

First, the self-employed want to create a time marketing then have to master a lot of resources, and this resource can be Baidu account, watercress account number, or a large number of QQ group, can be. But the premise is to be popular! Why do you need a lot of resources? We need to use these accounts to improve the appearance rate of our events because of our low rate of concern in the early stage. To increase the rate of attention! (Of course, there's a lot of money on hand, which is within the reach of a lot of resources)

2. Pre-planning

Before event marketing starts, we need to be able to plan for the beginning and the end of the event and even the transformation.

Again we say yy example: In the reader's view, they are to see a yy sky-high price to buy 100.com news. But for yy is a very good event marketing. Of course, tyrants's marketing practices will be somewhat different from ours! This we have in the previous article also said interested friends can see (marketing the two extremes)

3, excellent to Bad

What is merit? For example, Maas has 3 Weibo account a/b/c. Used to hype event marketing. Finally a fire, and more than the other two fire, then Maas will consider giving up B and C, the B and C traffic into a, focus on operating a account!

For example, we have 3 accounts in different communities posting, one of the account is extremely high, then we should also focus on the high rate of resources.

4. Share

By the fourth part, we can continue to take advantage of the resources of the first step. How to use it? In the previous section we have chosen the highest rate of attention of the account, at this time we can improve the number of the appearance of this account! Then use other resource account crazy reprint and share, maximize the attention rate to improve the main number!

Event marketing is a very good marketing tactic, he can push our brands, products, individuals and so on. Careful friends may find that every time after an event marketing will be left some account resources! And these resources are in varying degrees "upgraded" and this "upgrade" will be our next marketing to make a very good bedding!