HTML5 game encounters dilemma: late-maturing market is too early

HTML5 is a potential standard, its potential in the gaming industry lies in mobile devices and cross-platform areas, from the richness of development tools, technology accumulation and maturity, talent and industry experience, the PC platform HTML5 at present difficult with http://www.aliyun.com/ Zixun/aggregation/12592.html ">flash to contend with. and the current industry pattern is, HTML5 by technology enthusiasts, concept hype, the technical field of discussion over the pan, and in the application level, practical application in the field of commercial gaming is very scarce, rarely successful cases. This is the reality of HTML5.

Instead of revolution.

HTML5 the application value of the entire standard, in fact, is the use of industry standards to replace the commercial standards, mainly to replace the flash on the Web application enhancements, the advantage is that the specification of Web applications removed Plug-ins, upgraded the browser, it revolutionized the browser, but not the revolution of the application itself, At least the user does not feel much difference. Video or the video, the game or the game. It changes the way you use these web apps, realize the Cross-platform, at present it is convenient for enterprises more, but for users, especially in the field of gaming is still not see the relative flash technology has much value, the game is the user's needs, Cross-platform game is not a game user's inevitable demand.

And another industry is talking about a lot of technology, Unity3d, then the real revolution of the game itself, 3D to the page, mobile games brought about by the impact of PC games as the 2D into the 3D era, will directly stimulate the production of a number of new types of games, gaming experience will become rich and diverse, this is the application of the level of change, But HTML5 is now more of a standard value.

Level of income indicator

From the current product view, domestic real use of HTML5 standard development of the game products, the best performance is the UC platform released on the "Three Kingdoms", the current monthly water to 1 million yuan of magnitude, millions income has a certain model effect, but it is far from the whole industry for the "all-out" to transform, After all, the flash development of the page tour product income level has been raised to tens of millions of yuan standard, while the mobile platform has air to back up, cross-platform adoption of HTML5 really necessary? This is a question.

Technical, inexperienced.

and innovation Factory incubation lei friend of Technology's first HTML5 online games "Dawn Empire" has "halfway break", the current plan is to push the game overseas, it is said that the problem in the product itself, the lack of experience in game development led to this result, and technology-related. Currently able to see the Overseas Market page tour, EA's HTML5 "command and Conquest" according to understand, its income is also general, not to get large profits.

Lei friends as the most active in the domestic HTML5 game start-up companies, for the results of the struggle for several years is "flashing waist", can only hope in the Second product. The lesson of the Dawn Empire is that the industry if the good technology does not respect the market and the user, does not sink the heart to do the product, then the concept also has the shattered day, after all, HTML5 is only the user's candidate, is not necessarily the option, the market has so many products, the development and the content threshold already exists, Do users have a reason to play?

HTML5 is a potential standard, its potential in the gaming industry lies in mobile devices and cross-platform areas, from the richness of development tools, technology accumulation and maturity, talent and industry experience, the PC platform HTML5 is currently difficult to match with Flash. and the current industry pattern is, HTML5 by technology enthusiasts, concept hype, the technical field of discussion over the pan, and in the application level, practical application in the field of commercial gaming is very scarce, rarely successful cases. This is the reality of HTML5.

Instead of revolution.

HTML5 the application value of the entire standard, in fact, is the use of industry standards to replace the commercial standards, mainly to replace the flash on the Web application enhancements, the advantage is that the specification of Web applications removed Plug-ins, upgraded the browser, it revolutionized the browser, but not the revolution of the application itself, At least the user does not feel much difference. Video or the video, the game or the game. It changes the way you use these web apps, realize the Cross-platform, at present it is convenient for enterprises more, but for users, especially in the field of gaming is still not see the relative flash technology has much value, the game is the user's needs, Cross-platform game is not a game user's inevitable demand.

And another industry is talking about a lot of technology, Unity3d, then the real revolution of the game itself, 3D to the page, mobile games brought about by the impact of PC games as the 2D into the 3D era, will directly stimulate the production of a number of new types of games, gaming experience will become rich and diverse, this is the application of the level of change, But HTML5 is now more of a standard value.

Level of income indicator

From the current product view, domestic real use of HTML5 standard development of the game products, the best performance is the UC platform released on the "Three Kingdoms", the current monthly water to 1 million yuan of magnitude, millions income has a certain model effect, but it is far from the whole industry for the "all-out" to transform, After all, the flash development of the page tour product income level has been raised to tens of millions of yuan standard, while the mobile platform has air to back up, cross-platform adoption of HTML5 really necessary? This is a question.

Technical, inexperienced.

and innovation Factory incubation lei friend of Technology's first HTML5 online games "Dawn Empire" has "halfway break", the current plan is to push the game overseas, it is said that the problem in the product itself, the lack of experience in game development led to this result, and technology-related. Currently able to see the Overseas Market page tour, EA's HTML5 "command and Conquest" according to understand, its income is also general, not to get large profits.

Lei friends as the most active in the domestic HTML5 game start-up companies, for the results of the struggle for several years is "flashing waist", can only hope in the Second product. The lesson of the Dawn Empire is that the industry if the good technology does not respect the market and the user, does not sink the heart to do the product, then the concept also has the shattered day, after all, HTML5 is only the user's candidate, is not necessarily the option, the market has so many products, the development and the content threshold already exists, Do users have a reason to play?

(Responsible editor: Duqing first)