Absrtact: The search engine was also the most important one of the three mountains in China's Internet, once the market value of Tencent became the highest market capitalisation in China, but not for a long time just over a year. Tencent now has a market capitalisation of 720 dollars, and Alibaba estimates
The search engine was also the most important one of the three mountains in China's Internet, once the market capitalisation overtook Tencent as the most expensive company in China's Internet market, but not for a long time just over a year. Tencent now has a market value of 720 U.S. dollars, Alibaba valuation is reached hundreds of billions of dollars, and Baidu but only more than 30 billion U.S. dollars. In these three internet companies, Baidu is the most cautious, professional strong can also lose a lot of things, as more and more quality products appear to the former some old product even if not direct competition also has a certain degree of weakening, as less can allow users to have more choices.
For example, the Internet has been circulating such a word: Taobao let everyone open the shop, Baidu let small and medium-sized enterprises can do advertising, Micro Bo can let small and medium-sized enterprises to do the brand. Two years ago in general, small and medium enterprises advertising is not too many choices, one is Alibaba, and the second is Baidu. Product category of the partial Ali, the information category of Baidu. Why do you say that? Our industry iron box, the Ali index on the 1000 index bar. But in Baidu Index but 100, some such as medical this piece, it belongs to information, no one to Ali dozen ads, can choose only Baidu, so medical revenue accounted for Baidu 30%. But now the emerging product up, search engine although not a positive impact, but its advertising importance continues to decline.
For example, in recent years the most fire micro-bo out of the micro-letter, micro-BO marketing achievements of many enterprises, Micro Bo became a promotional dissemination of an important amplifier. And microblogging has the advantage of the site can not be compared, now the small and medium-sized website is basically still in the web1.0 era function, is the user can only browse, can not participate in content construction and interaction, despite the support of communication tools, but this and micro-bo this relationship is completely different. Once you are focused on the microblog, the user will be deposited by you, you can constantly affect it, you can analyze the user, but the site users once gone, you do not know who it is, and it is not possible to establish contact with it. So a variety of marketing promotion methods to use together.
Again, micro-letter, micro-letters now seems to have only achieved a bunch of people from the media, but the future is far more than that, it has a huge impact on everyone's life. Perhaps there are great achievements in voice search? It may have a great impact on the search engine, but it is now recognized as the only tool to get a solid ticket on the mobile internet. Each person's time is limited, spends on the micro-blog, spends in the micro-letter the time more, will reduce the search engine the use. Perhaps the user on the micro-blog to solve the problem, do not need to use the search engine, and now Weibo is also a search engine, perhaps as the words said. Yahoo is not defeated by another Yahoo, but Google, defeating Google is not another Google, but Facebook.
It's just to say that search engines are constantly being hit by emerging internet products, and it's inevitable that new things will always hit the old ones. SEO friends can no longer cling to SEO, you think even search engines are constantly declining, the main body is weakening, and we these parasites have what hope? So we must enlarge the vision, enlarge to the whole Internet, overall network marketing. I have always felt that SEO is a very important grass-roots technology, will be SEO in fact, a lot of marketing methods will only you will analogy mastery, you can be very skilled in the learning of other marketing methods, I have a ratio: SEO is the network marketing in the Easy Rib, We should seize this opportunity to quickly enlarge the benefits of SEO.
In fact, not to say that SEO needs to transform so miserably, the estimated speed of elimination is not so fast, but the upgrade has become inevitable. Even if you stand now to see is the same, social media marketing on the SEO itself also has a strong role in promoting. If only the simple play SEO technology, you will be more and more play. SEO this platform before in the network marketing in a very important position, but with the time and the emergence of the emerging Internet products, but also increasingly weaken its position. In my view, the sooner the upgrade can be SEO play more turn, but also in the network marketing more competitive.