Future Business Circle: The Fall and rebirth of Wulin Women's Street

Jiangnan is good, the scenery is old familiar.

Visit Jiangnan, men will go to Lou, experience martial arts culture in the Dongpo meat, called the chicken, and women will go to Wulin Road fashion women a street, Jiangsu and Zhejiang to clothing famous, and Wulin Road to "China fashion women First Street" and famous.

Living in Hangzhou for more than 12 years of small white-collar Lin in the media interview to talk about their feelings: "Before about sisters visit Wulin Road, you can stroll all afternoon, from the northernmost end of Wulin Road to the southernmost end." A dazzling variety of personalized shops, these shops are in other places can not find. "Women's street shopkeepers, in addition to directly from the wholesalers to pick the goods back, but also diy some jewelry."

But now? &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Lin are turning from the" hardcore fans "of women's street into" hardcore fans "of online shops. She saw the likes of goods, will run to the shop to Amoy, not only with cheaper prices to buy fashionable goods, more can experience the "Amoy" fun.

And for some women's shop owners, rents rise, by the impact of shop, profit more and more transparent, more and more thin, gradually persist. "When the martial arts road is particularly prosperous, you can not find the empty shop, occasionally there is a, but also by throwing money and others rob." "Now is the time to finish," shop clearance, full 50 percent.

Just as the rise of Jingdong is bound to impact Zhongguancun 3 C stores, Kemao, Ding Good, Sea Dragon, E World is either reduced to mobile phone repair shop, or changed to second-hand traders, computer brands are trapped in rent and have to withdraw, Taobao's rise The first impact is Wulin women's street, women are not not not to stroll, but not to buy home to Amoy.

Lose also Taobao, into also Taobao.

Now, Ali launched the "Future Business Circle" concept, can save women's street? At first glance, access to the martial arts circle pay treasure purse like a pay function with the public comments or the United States Group network, users can try to wear online, online pay, women's shop bosses step into the O2O, and the actual situation is not optimistic.

From the current concept of the future business circle, it has three major benefits for women's shop owners and other businesses in Wulin Road: Gathering popularity, free Wi-Fi, and reducing rents.

Collection page Browse Wulin road merchants, WiFi login pay treasure purse sweep a sweep enjoy concessions, the government and the landlord "friendship", negotiate the rent to a "reasonable space".

Did you find it? Did not lead to deals and increased profits.

In the West Lake side of this kind of land-inch gold place, businessmen are not lack of popularity, the lack of business and profit margins; Wi-Fi may be more convenient to promote the payment of Alipay wallet and sweep a sweep function, after sweeping, the merchant's profit is lower. And the rent is really welfare, offline cost relative to the line is too high.

Although the bright eye sees the benefit is not many, but the ladies street bosses either "close the shop", either has "the dead horse treats as the live Horse Medicine", follows the branch pay to go to the end, the future matter who said clearly?

It's just that it's too hard. Suning with line under 1000 line store still did not explore a Ming road, ladies Street can in Alipay Nirvana rebirth?

This may only be known by Ma Yun.

No literature, no science, there are wonderful, micro-community. Author Micro-signal: 494265541, micro-credit public number Zhang-xiaohu