"Gome Online" into the electricity business

In the face of Su Ning and other competitors in the http://www.aliyun.com/zixun/aggregation/21302.html "> Electric business field of continuous exerting force, Gome finally clear its own in the field of electric business strategic direction." Recently, Gome Electric group to make decisions, Gome online and Bowser network of two companies under the background reorganization, the realization of the two major platform integration, Gome Online mall will be officially renamed as "Gome online." Wen/journalist Feng Qiuyu

"Gome Online" low-key integration

Recently, Gome announced the integration of its "Gome online mall" and "Bowser network" two major electric platform to achieve a unified background management and resource sharing. After the integration, renamed as "Gome Online" Gome Electric Online mall will be located in the business of consumer-oriented trans-category comprehensive electric shopping site, relying on Gome's online background capabilities, independent brands, independent websites, independent operation mode to focus on the development of integrated class of electric business platform.

According to Gome Online mall general manager Handepeng: "The fastest next January, to achieve the two sites to use a member account login, members in Gome online can search Bowser online merchandise, two of items on the website can be added to a shopping cart for easy payment." "With Gome for Bowser and Gome online mall integration, Gome's line on the mall started by the" about each other Bo "change" "March.

Electrical appliance industry to usher in "Three Kingdoms era"

A year ago, the network to buy home appliances consumers first thought is Jingdong Mall. With the development of the electric business industry, the online shopping mall in the industry, with Suning easy to purchase in May 2012 large-scale promotional offensive launched, home Appliances Online Mall by a single big development into a double strong. Although Gome has Bowser and Gome Online mall two big network platform, but always do not bland not fire, the Gome group clear the field of strategic direction, Gome PK Jingdong Mall and Suning easy to buy injected a strong heart needle.