Grand World President Fu Jing: Dream into reality

Grand World President Fu Jing/"Rent and sale of information" reporter Li Yue along the central link, under the Golden Branch Road ramp, turn right is the grand world of Project headquarters. Headquarters near the road filled with colorful flag, are to let the young people heart color, more exciting is the banner of those who can directly provoke the young mood of discourse. Here originally is the Office of the Village committee of the East, the project headquarters, as the president of Fu to the original village head office, this move let him in the royal group within the "village head" nickname, and he himself also gan if Yi. In the interview with the "rental information", some media have revealed that he and his immediate boss Chen Tianqiao, in this "grand world" of the large-scale project, reposing for 5 years of "virtual thinking." "Rental Information" very carefully, did not define "grand world" as a real estate project, it proved to be very correct. However, this brings us unprecedented trouble, build house but do not do real estate, at least do not do the traditional sense of real estate--over the years in the network virtual world Maneuvers Grand Group, this time what to do? Before meeting with the FU-June, the editorial department prepared no less than three interview invitations, but they were rejected internally because they looked too aggressive. "This is a question!" "In fact, we just want to really express a sense of inner curiosity." It must be admitted that the project has gone beyond the understanding of the general real estate project by the rental information and the imagination of urban architecture. The only certainty is that such a project, wherever it appears, is not as good as it appears in Zhangjiang. Zhangjiang is a long industry developed, but the lack of place, this year has sprung up, no one doubts that Zhangjiang has a strong creativity. The birth of the king, Vanke's favor and so on, so that Zhangjiang in the 2013 real estate market seize the limelight, no one will doubt that Zhangjiang will be because of these market moves in the years to come will be sustained and profound changes. Such a young and wanton imagination of the grand world, obviously with the future has a complete life of Zhangjiang, in temperament there are many similar. into the project command building, the waist of the glass door affixed to the "wandering Heaven and earth", Fu Jing explained that "wandering the world is" in the past few years ago, our ideas more unrestrained when the name of the tentative, as the dream and reality more closely combined, the project name from the virtual world back to reality. In the interview invitation receipt, the "rental Information" also saw the first time the full name of the project: Pudong Grand World Cultural Creative Industrial park. Fu is very serious on the receipt of a detailed answer to even we think it is "simply questioning" all the questions. At the beginning of the meeting, he deliberately told the "rental information" to interview the reporter said: "Some questions are very deep, look more than they think they have." It was evidently his kind words about Shanda, and he and his team pondered for 5 years, and the sale of information was only the first contact. Fu is the army and he led the Grand World Project department, often self-deprecating as recruits or students, but this recruit students seem to open from thebegan to disdain to be a traditional real estate industry, the singer. "Shanda will not make money to make money, so in this project, we will not maximize the benefits as a goal." Fu-June said. He seems to have said that to every media interviewer-even if you don't ask him, he'll find a chance to express that meaning. Why is that? Fu's own guess is: "Chen Tianqiao may have been the richest man in China long ago, so the understanding of wealth is not a simple grab and possession." And Shanda has established the value core of the enterprise from the first day of its existence: to do anything is to find a reason to convince itself that the core of value has not changed until now. Of course, this is certainly not a simple reason to make money. "So the reason for the birth of the Grand World is to" build a new integrated ecosystem of cultural and creative industries, which looks more like a dream. "This project has a deep relationship with the Chinese dream, we believe that the heart of the Chinese dream must be the dream of young people, the young people are the most creative, and society should give them the space to encourage, recognize and appreciate their creativity." Shanda Group for more than 14 years in the network of virtual world development, with including Shanda Network, Shanda Literature and a series of high-quality business, more importantly, there are hundreds of millions of of users around the grand around. But we still lack of landing, grand heaven and earth is a grand from the virtual world into the real world of the landing project, it must not be a general sense of the real estate projects, we have a lot of our own dream pinned on this project, we will not be entangled in whether we can earn more one or several billion. "It is not easy to make a complete description of the Grand world's Way of life," rental information "can not, as in the past, the 700,000 square meters of the city project, according to the residential, commercial, office and other physical forms of the proportion to pass like readers, which is obviously useless, we increasingly believe that, Even a lot of property forms can not be pieced together a complete grand world. Fu Jing said that the grand heaven and earth should be a complete ecosystem of cultural creativity and innovation, he and Chen flyover retreat collided for 5 years before it was put into practice. Obviously, to this in the real world has not shown the appearance of the work, the grand high-level incomparable love. So always a wall eagerly recommended, to strive for more people sincerely recognized; another wall carefully explained that the hope that through the media to pass out every piece of information about the project is not a big deviation from their ideas. "I will tell you as much as I can about the grand world of information and possible future life, hope to infect you." But this must not be education, because the education of things, not necessarily you really accept and accepted. "When the rental intelligence reporter told him about the project's many doubts and humility to solve, the FU-June answer." He hoped this grand from "the virtual world" to "the real World" the first project, obtains the people sincerely recognition, this somewhat has the somewhat idealistic color. Grand Group from the beginning of the founding, identified the corporate slogan "Interaction makes life more vivid" so far according toOld. The problem is that many young people are too keen on virtual interaction on the web and are becoming more and more "nerdy" in real life. So far on the network still hot discussion of "Zhangjiang male", the main label is young, withdrawn, curtilage. In the understanding of Fu-June, this young group has the knowledge, insight and courage, but the lack of real world support and understanding, but the city's competitive pressure too much, starting too difficult, social costs too high. So often in the virtual world of arbitrary expression, they pursue "environmental fairness, rules transparent, respect for individuality", which is precisely the rules of the virtual world, so they are more likely to be satisfied in the virtual world. "But you have to admit that they are the most creative generation in China so far, the people who know how to grow up in exchange and sharing, what we have to do is get their approval, and we will win the future." "Grand heaven and Earth put forward the vision of real world virtualization, perhaps to some extent, but also to the contemporary lifestyle of young people respect and fullness." "I have been a very long time in Zhangjiang male," Fu is such a military expression to strengthen his own young people, even the "Zhangjiang male" understanding. "In the future, people who live, live and work in the Grand world will get a virtual account, and they will also get some experience in the virtual world." For example, people can get to know each other in the virtual world, and then make friends, this is the most popular way for many young people to communicate-of course, you find someone to talk to, the other side is likely to ignore you, but I believe that such a large community, so many people living together, there will always The virtual life and social circle also have the opportunity to come into reality. "The" ecosystem "that the grand world is going to create is clearly far more than a pick-up, Fu Jing said that the future in the Grand world of the park, there will be a cloud service canteen, you can in any virtual table graffiti, even know yesterday who sat at this table to eat, ordering and other needs can be easily resolved on the network There will be a complex of nearly 100,000 square meters of innovative business entertainment, with the theme of youth interactive culture and entertainment, where there will be a variety of cosplay activities, as well as flea markets, as long as everyone likes this form of interaction and trading; in the Grand World, "grand cloud" everywhere, Any creative innovation can be an object of investment, because the Grand Capital, Sheng fund will be with the Grand Group headquarters, Shanda Literature, Shanda games and other cultural backbone of the enterprise into the park, and is said to be grand also incredibly believe that "creativity is life", only a good life can be creative fountain, will have a masterpiece. Cloud computing, large data, payment, advertising, customer service and other core platform to the Grand World Park in the relevant enterprises and creative team open; including lbs, the internet of things, augmented reality, such as the future-oriented cool technology, will also be used for the upcoming life and work in the grand world of every resident and the service of the enterprise to go ... ... As the real estate of the new people in the lake, 14 years in the virtual worldIn command of the world's grand, the understanding of urban construction and operation is also obviously different from the general significance of the real estate developers, such as all over the "New Town" planning and construction, grand as if there is a kind of impulse to itch. "We want to bring some positive thinking to China's urbanization process," he said. According to Fu's army and his Grand group observation, China's urbanization process many problems need to be cracked. "We have observed many new towns over the years, many places, real estate development a lot of, the government has invested a huge package, but always solve a problem of population and industry import." We would like to have the opportunity to explore a path of innovation. Because we have the space of industry gathering, also can unite a batch of quality population, still have the possibility to satisfy their demand of life and amusement. We believe that if all these can be combined well, this is the future of alternative urbanization road. And the huge number of years of operation accumulated a lot of resources, just can be used. "And, after so many years of development," It is time to start landing strategy.