Groupon will burn the provincial promotion fee?

Absrtact: August 30 news, billion power network learned that the daily purchase site Groupon in order to be able to save their declining sales, the recent beginning and after reading that burning application Snapchat cooperation to push their own merchandise information. Since Groupon is currently moving from the PC to the end

August 30 news, billion power network learned that the daily purchase site Groupon in order to be able to save their declining sales, recently began and read after the application Snapchat cooperation to push their own merchandise information.

Since Groupon is currently moving from PC to mobile, choosing a mobile app company will help promote it. The data showed Groupon's mobile-side sales accounted for half of the total, but Groupon's marketing costs have reached $143 million trillion, up 36% from a year earlier, well ahead of total asset growth.

Snapchat, which has recently been popular after-burning apps, has attracted around 100 million users and rejected Facebook's 3 billion-dollar takeover request. Snapchat did not add advertising to its application, but the prospect of commercialization was unavoidable.

Groupon's social media head, Paul Matson, says Groupon will be a pilot on the commercial Road to Snapchat, but has not yet received a significant conversion rate. Groupon's promotion at Snapchat began in early August, when they first notified fans of Groupon's Snapchat account on Twitter and Facebook, and also posted lottery information on their Snapchat account to lure customers.

According to the Billion power network, Groupon can be used in two ways to promote the use of Snapchat: First, the user is published after the burning of the message with the sale of goods, but because Snapchat does not support link jumps, Users must manually enter the link into the browser to get into Groupon shopping; Another way is to build a page by Snapchat stories, which can display a lot of product pages on this page, but this page will disappear after 24 hours, Users must log in every day to not miss promotional information.

However, Snapchat points out that they are only responsible for providing a platform for information dissemination and that it is not within their jurisdiction as to how users operate.