Haier refrigerator export share of the first super two or three and

Freezer market has entered the second half of the final stage of exerting force, in terms of export market competition is increasingly fierce, as early as this year, the industry online on the competition for the incandescent forecast, and analysis of the reasons for the main export countries in Europe and the United States market economy slow recovery and energy efficiency upgrades to the requirements of On the other hand, the emerging markets have been targeted and vigorously exploited by enterprises of large and small size. However, the more intense market competition can highlight the focus of the leading brands. According to the 1-August customs statistics show that the refrigerator industry leader Haier's export share of more than 15%, stable first, and more than the second to third share of the total exports. Haier refrigerator export share of the first super two or three and export trade has always been an important growth point of China's freezer industry, October 15, as a foreign trade window of the 114 session of China Import and export commodities Fair ("Canton Fair") again to many domestic and overseas customers to show the latest trend of the refrigerator industry. In this Canton fair, combined with regional characteristics, to meet the needs of different market demand for products caused by overseas customers around the wide attention. The reporter noticed at the scene, a businessman from Germany in a "tall" freezer in front of constantly photographed praise, "so stylish design, completely broke the traditional freezer short, fat bulky image, give a refreshing feeling, very energy-saving refrigeration mode, as well as frost-free design are first-class." "The German businessman told reporters this is his fourth time to attend the Canton Fair, every time there will be a product to his surprise, and the Canton fair to his surprise is endless, Haier launched this air-cooled frost-free vertical freezer cabinet is one of the biggest surprises. It is understood that the Haier air cooled frost-free vertical freezer cabinet using the mainstream European design, not only in the appearance of subversion of the traditional image of the horizontal freezer, technology is to break the cold frost frost of the scientific research problems to achieve the wind-cooling without frost and energy-saving, at the same time using access to deposit drawer-style design, to solve the user to find food difficult trouble, Also within the product set up six partitions, for tea, ice cream, meat and other food to provide a dedicated storage space, effectively avoid the problem of food Chuanwei, to meet the consumer demand for high-quality refrigeration experience. Canton Fair scene, the reporter also found that some of the businessmen from India, Pakistan, "power off insulation, 100 hours not vitrification" of the large freezer cabinet, special attention, Canton Fair staff told reporters that each of the exhibitors to the local consumer demand has a precise grasp, They know what kind of products can be welcomed by the market, and the product that can bring sales is their focus. Industry experts analysis, Haier Refrigerator export share of the reason for long-term stability in the first place, to a large extent, depends on its "local conditions" of scientific and technological innovation. It is understood that in view of the stringent energy consumption standards in Europe and the United States and the popularization of energy-saving concept, Haier launched the highest a+++ energy consumption standards in Europe, the super energy-saving freezer products, conquered Europe and the United States harsh consumer; for India, Pakistan and other frequent power outages in the region, Haier launched the design of power Experts alsoIt is pointed out that upgrading their scientific and technological strength and developing different product solutions for different markets is the inevitable way for refrigerator enterprises to continue to export income-generating, and Haier will always be in the forefront of the industry with its global leading technology strength and differentiated innovation ability.